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§ Private Profile · Concord, CA, USA
Honor is a technology company.
Honor has raised $622.0M across 5 funding rounds.
Key people at Honor.
Honor has raised $622.0M in total across 5 funding rounds.
Honor is a global provider of smart devices, developing and manufacturing a comprehensive range of consumer electronics. The company's core product offerings include innovative smartphones, lightweight laptops, and various wearable technologies. Honor leverages advanced hardware and software integration to deliver intuitive user experiences, focusing on performance, design, and intelligent features across its device ecosystem.
Initially established in 2013 as a sub-brand of Huawei, Honor gained significant market presence under its parent company. A pivotal moment occurred in November 2020 when Huawei sold Honor to a consortium of over 30 agents and dealers, allowing the brand to operate independently. This strategic divestiture enabled Honor to pursue its own technological development and expand its global market reach without former constraints.
Honor targets a broad global consumer base seeking integrated and intelligent personal devices. The company's long-term vision centers on enabling a smart life across all scenarios and channels through its commitment to Augmented Human Intelligence (AHI). This involves crafting devices that possess both high computational power and emotional intelligence, aiming to create a more connected and responsive intelligent world for its users.
Key people at Honor.
Honor Device Co., Ltd., commonly known as Honor, is a Chinese consumer electronics company that develops smartphones, tablets, wearables, and related software, serving global consumers seeking affordable, innovative smart devices.[1][2] Originally a sub-brand of Huawei, it became independent in 2020 and now focuses on building an AI-powered device ecosystem, including AI phones, PCs, and wearables, to enable seamless human-device interactions in the agentic AI era.[1][2] With over 14,000 employees (70% in R&D), 52,000 retail stores, and 250 million active devices, Honor solves connectivity and intelligence gaps through innovations like silicon-carbon batteries and Magic Portal for cross-device transfers.[1]
(Note: A separate U.S.-based company, Honor Technology, operates in home care for aging adults via a tech platform, but the query specifies "Honor is a technology company" aligning with the prominent global electronics brand.[3][4])
Honor was founded in 2013 as a sub-brand of Huawei in Shenzhen, China, to compete in the mid-range online smartphone market both domestically and globally.[2] It quickly gained traction, selling over 60 million products by 2016 for $8.4 billion in revenue, and expanded to laptops, smartwatches (2018), earbuds, and TVs (2019).[2] U.S. sanctions in 2019 blocked Google services on its devices, prompting Huawei to sell the brand in November 2020 to Shenzhen Zhixin New Information Technology Co., Ltd., allowing Honor to restore Google Play support with the V40 (2021) and Honor 50.[2] Pivotal moments include U.S. market entry with the Honor 6X at CES 2017, which won multiple "best of" awards, and a post-independence shift to affordable high-end foldables.[2]
Honor rides the agentic AI and foldable device trends, opening device and industry boundaries to co-create ecosystems amid rising demand for intelligent, interconnected hardware.[1] Timing is ideal post-2020 independence, evading Huawei sanctions while leveraging its established supply chain for affordable premium foldables in a market dominated by Samsung and Google.[2] Market forces like exploding AI adoption, 5G/satellite integration, and consumer shift to multi-device lifestyles favor Honor's open-collaboration model, influencing the ecosystem by democratizing AI tech through partnerships and high-volume retail expansion.[1][2]
Honor is poised to solidify as a global AI device leader via ALPHA PLAN's steps: intelligent phones now, ecosystems next, and AGI-era civilization paradigms long-term.[1] Trends like physical AI, satellite connectivity, and battery breakthroughs will accelerate growth, especially in emerging markets and foldables. Its influence may evolve by challenging Apple/Samsung duopoly with value-driven innovation, potentially expanding PC/wearable dominance if R&D sustains momentum—bridging back to its roots as a scrappy Huawei challenger now empowering universal smart life.[1][2]
Honor has raised $622.0M across 5 funding rounds. Most recently, it raised $370.0M Debt / Series E in October 2021.
Honor has raised $622.0M in total across 5 funding rounds.
Honor's investors include Perceptive Advisors, Lori Hogan, Paul Hogan, Andreessen Horowitz, Ares Management, FMZ Ventures, Lighthouse Capital Markets, Prosus Ventures, Rock Springs Capital, Thrive Capital, TriplePoint Capital, T. Rowe Price Associates.