Advancit Capital

ActiveVenture Capital

Updated: Dec 24, 2025 ·

About

Advancit Capital is a venture firm investing in web3 and technology startups. We partner with best-in-class entrepreneurs building the next generation of leading companies.

Financial History

Total Raised

N/A

Valuation

N/A

Investments Made

Date	Company	Round	Lead Investor(s)	Co-Investor(s)
Jul 1, 2024	Lumi Story	$4.0M Seed	—	Convoz, Cultivation Capital, Founders Fund, Greylock, Heretic Ventures, Seven Seven Six, Balaji Srinivasan, Steve Olechowski
Jul 1, 2024	Igloo	$11.0M Venture Round	—	Cultivation Capital, Founders Fund, Seven Seven Six, Balaji Srinivasan, Steve Olechowski
May 1, 2024	Pensero AI	$2.0M Seed	—	Accel, Breega, Cantos Ventures, Dreamers VC, Greycroft, LifeX Ventures, Mighty Capital, Avi Meir, Casey Neistat, Nina Faulhaber, Scott Belsky
Apr 1, 2024	Superpower	$4.0M Seed	—	20VC, Astanor Ventures, Blockchain Capital, Bread and Butter Ventures, Buckley Ventures, Cultivation Capital, Matt Ocko, DX Ventures, Emergence Capital, Jenny Fielding, Scott Hartley, Forerunner Ventures, Founders Fund, GFT Ventures, Global Innovation Fund, Gradient Ventures, Long Journey Ventures, NFX, Oak HC/FT, Pantera Capital, Pareto Holdings, Pear VC, Pioneer Fund, Polychain Capital, Precursor Ventures, Revolution, Saga, Seaside Ventures, Seven Seven Six, SOSV, Summit Partners, Trammell Venture Partners, Visible Ventures, Winklevoss Capital, Balaji Srinivasan, Cameron Teitelman, Evan Moore, Gokul Rajaram, Jaffray Woodriff, Joi Ito, Logan Paul, Mattia Astori, Peter Bell, Sam Altman, Scott Banister, Shane Curran, Stephen Cole, Steve Aoki, Steve Olechowski, Tom Blomfield
Jun 1, 2022	Aware	$15.0M Seed	—	Accel, Amino Collective, Antler, Atria Ventures, Cherry Ventures, Dreamers VC, Equity Alliance, FasterCapital, FinTech Collective, foobar.vc, Lakestar, Lightspeed Venture Partners, Malex Enterprises, Mantis VC, Oak HC/FT, Presight Capital, Seedcamp, Shine Capital, Trust Fund, Valar Ventures, Witz Ventures, Andrew Jones, Andrew Keys, Balaji Srinivasan, Bastian Nominacher, Casey Neistat, Chris Murphy, Christian Reber, Gloria Baeuerlein, Gokul Rajaram, Jeppe Rindom, Lucas Cranach, Mads Fosselius, Scott Belsky, Stefan Jeschonnek, Tony Hawk, Verena Pausder
Jan 1, 2022	Anyplace	$5.0M Series A	—	Accel, Cantos Ventures, Dreamers VC, Greycroft, Casey Neistat, Nina Faulhaber, Scott Belsky
Jan 1, 2022	Astar Network	$22.0M Venture Round	—	Accel, Antler, Dreamers VC, Equity Alliance, Lakestar, Malex Enterprises, Mantis VC, Oak HC/FT, Pioneer Fund, Presight Capital, Trust Fund, Witz Ventures, Casey Neistat, Mark Cuban, Scott Belsky, Tony Hawk
Sep 1, 2021	Pass It Down	$2.0M Seed	—	Cultivation Capital, Founders Fund, Seven Seven Six, VentureSouth, Balaji Srinivasan, Steve Olechowski
Sep 1, 2021	Outer	$50.0M Series B	—	Accel, Antler, Capital Today, Dreamers VC, Equity Alliance, Geodesic Capital, Goat Capital, Kli Capital, Lakestar, M25, Malex Enterprises, Mantis VC, Matchstick Ventures, Oak HC/FT, Presight Capital, Tribe Capital, True Ventures, Trust Fund, Unpopular Ventures, Witz Ventures, Andy Katz - Mayfield, Casey Neistat, Curtis Lee, Daren Cotter, George Ruan, Michael Ryan Dubin, Nick Green, Scott Belsky, Scott Tannen, Sean Rad, Theresa Johnson, Tony Hawk, Vikas Sabnani, Vince Thompson
Jul 1, 2021	Popshop Live	$20.0M Series A	—	01 Advisors, Abstract Ventures, Kevin Hartz, Accel, AirAngels, AIX Ventures, Alt Capital, Alumni Ventures, Animal Capital, Antler, Ascension Ventures, Aurora Forge, Banana Capital, B Capital Group, Benchmark, Bling Capital, Camber Creek, Canvas Ventures, Defy Partners, Dreamers VC, Earl Grey Capital, Equity Alliance, Feenix Ventures, First Round Capital, Floodgate, Forerunner Ventures, Founders Fund, Greylock, Andrew Wheeler, David Krane, Hoxton Ventures, Index Ventures, Insight Partners, Jude Gomila Rolling Fund, Kearny Jackson, Kleiner Perkins, Lakestar, Long Journey Ventures, MaC Venture Capital, Makers Fund, Malex Enterprises, Mantis VC, Menlo Ventures, Meritech Capital Partners, Mischief Venture Capital, Oak HC/FT, Offline Ventures, Operator Ventures, Otherwise Fund, Pareto Holdings, Pioneer Fund, Practical Venture Capital, Presight Capital, REMUS Capital, Roosh Ventures, Sequoia Capital, Smash Capital, Social Starts, Spark Capital, Stripe, Sunset Ventures, TQ Ventures, Trucks Venture Capital, Trust Fund, UpHonest Capital, Vera Equity, Visionaire Ventures, Winklevoss Capital, Witz Ventures, Y Combinator, YLEM, Aaron Levie, Alison Pincus, Arash Ferdowsi, Bryce Hall, Casey Neistat, Dan Wright, David Petersen, Eric Ries, Frederic Kerrest, Gordon Wintrob, Griffin Johnson, Jared Leto, Jeremy Cai, Jon Runyan, Manuel Bronstein, Marissa Mayer, Mathilde Collin, Mattia Astori, Max Mullen, Paul Rios, Ryan Carlson, Ryan Chan, Scott Belsky, Siqi Chen, Steve Stoute, Tom Williams, Tony Hawk, Tony Xu, Troy Carter, Zack Kanter
Jun 1, 2021	Orum.io	$56.0M Series B	—	1776, Accel, Bain Capital Ventures, Balderton Capital, BoxGroup, Cantos Ventures, Cosmic Venture Partners, Dreamers VC, Energy Capital Ventures, Greycroft, Tom Hulme, Inspired Capital, Lavrock Ventures, Moonshots Capital, Notion Capital, Nyca Partners, Ribbit Capital, Scout Ventures, Casey Neistat, Daniel Rosensweig, Nina Faulhaber, Scott Belsky
May 1, 2021	Lua	$2.0M Seed	—	Angelic Ventures, BoxGroup, Curie.Bio, Digital Currency Group, Hearst Media fund, IA Ventures, LaunchPad, Operator Partners, Social Starts, Techstars, Aaron Stone, Henrik Rosendahl, Ron Gross
May 1, 2021	Sanctuary	$3.0M Seed	—	Accel, Antler, Dreamers VC, Equity Alliance, Lakestar, Malex Enterprises, Mantis VC, Oak HC/FT, Presight Capital, Trust Fund, Witz Ventures, Casey Neistat, Scott Belsky, Tony Hawk
Mar 1, 2021	Creative Juice	$5.0M Seed	—	Accel, Antler, Chemistry VC, Dreamers VC, Equity Alliance, Galaxy Digital, Goat Capital, Lakestar, Lobby Capital, Malex Enterprises, Mantis VC, Oak HC/FT, Polychain Capital, Presight Capital, Trust Fund, Witz Ventures, Casey Neistat, Emmett Shear, Mark Pincus, Scott Belsky, Tony Hawk
Mar 1, 2021	Cameo	$100.0M Series C	—	Accel, Accomplice VC, Antler, Baird Capital, Bam Ventures, Banana Capital, B Capital Group, BDMI - Bertelsmann Digital Media Investments, Bonfire Ventures, BoxGroup, Bryant Stibel, Contrary Capital, Dreamers VC, Equity Alliance, First Round Capital, Flex Capital, General Catalyst, Golden Gate Ventures, Gradient Ventures, Greylock, K2 Global, Kleiner Perkins, Lakestar, Lazerow Ventures, Lightspeed Venture Partners, M13, Malex Enterprises, Mantis VC, Miramar Ventures, Moonshots Capital, NewView Capital, Oak HC/FT, Obvious Ventures, Origin Ventures, Pario Ventures, Presight Capital, Race Capital, Renegade Partners, S4S Ventures, Science, Smash Capital, Howard Lindzon, Peter Chernin, TCG (The Chernin Group), Techstars, Trust Fund, Witz Ventures, Bradley Horowitz, Brendan Iribe, Casey Neistat, Clark Landry, Donn Davis, Evan Williams, Gil Elbaz, Jack Boren, Leore Avidar, Scott Belsky, Zander Lurie
Jan 1, 2021	Outer	$11.0M Series A	—	01 Advisors, 20VC, Accel, Accomplice VC, Adverb Ventures, Chloe Sladden, Jana Messerschmidt, Antler, Bam Ventures, B Capital Group, Benchmark, Bessemer Venture Partners, Boston Seed Capital, C2 Investment, Capital Today, Craft Ventures, Dreamers VC, Equity Alliance, Goat Capital, Goodwater Capital, Jude Gomila Rolling Fund, Kli Capital, Lakestar, Lionheart Ventures, Malex Enterprises, Mantis VC, Menlo Ventures, Moxxie Ventures, NextGen Venture Partners, Oak HC/FT, Polaris Partners, Presight Capital, Saga, Stride VC, Techstars, Tribe Capital, Trust Fund, Unpopular Ventures, Village Global, VitalStage Ventures, Wing Venture Capital, Witz Ventures, Y Combinator, Aaron Levie, Adrian Aoun, Andy Katz - Mayfield, Casey Neistat, Curtis Lee, David Cancel, David Chang, Elad Gil, Eric Wu, George Ruan, Jason Robins, Jennifer Lum, Joshua Reeves, Kevin Weil, Louis Beryl, Merlin Kauffman, Michael Ryan Dubin, Nick Green, Ric Fulop, Sam Altman, Scott Belsky, Scott Tannen, Sean Rad, Tony Hawk, Vikas Sabnani, Vince Thompson, Wayne Chang
Jan 1, 2021	Gainful	$8.0M Series A	—	Courtside Ventures, Susa Ventures
Dec 1, 2020	Public	$65.0M Series C	—	2xN, Accel, Bono, BoxGroup, Courtside Ventures, Equity Alliance, Founder Collective, Founders Fund, Fusion VC, Garden City Companies, General Catalyst, Hanabi Capital, K2 Global, Lakestar, Lerer Hippeau, Lightspeed Venture Partners, M13, Mantis VC, Obvious Ventures, Pareto Holdings, Sapphire Ventures, Susa Ventures, Tencent Holdings, Thrive Capital, True Ventures, Yes VC, Biz Stone, Bryan Meehan, Evan Williams, Jared Leto, Mike Krieger, Stanley Druckenmiller
Oct 1, 2020	Stir	$4.0M Seed	—	Accel, Andreessen Horowitz, Antler, Dreamers VC, Equity Alliance, Forerunner Ventures, Khosla Ventures, Lakestar, Lightspeed Venture Partners, Malex Enterprises, Mantis VC, Oak HC/FT, Peterson Partners, Presight Capital, Scribble Ventures, Subtraction Capital, Thirty Five Ventures, Trust Fund, Ulu Ventures, Witz Ventures, Kevin Weil, Scott Belsky, Sofia Vergara, Tony Hawk, Trevor McFedries, Warren Shaeffer, Wayne Ting
Sep 1, 2020	Playco	$100.0M Series A	—	20VC, Kevin Hartz, Accel, ACME Capital, Anti fund, Astir Ventures, Banana Capital, Bessemer Venture Partners, Buckley Ventures, Caffeinated Capital, Cantos Ventures, Catapult Capital, Coatue, Cota Capital, Craft Ventures, CrunchFund, Dragonfly Capital Partners, Dreamers VC, Felicis Ventures, FJ Labs, Gideon Yu, Foundation Capital, Founders Fund, General Atlantic, Giant Ventures, Greycroft, Haystack, Hoxton Ventures, Insight Partners, Kepler Operator’s Fund, Khosla Ventures, Kleiner Perkins, Lakestar, Long Journey Ventures, Glenn Solomon, Offline Ventures, Pareto Holdings, Polychain Capital, Saga, SciFi VC, Seven Seven Six, Summit Partners, The Hit Forge, Thrive Capital, Tribe Capital, True Ventures, Visionaire Ventures, VSC Ventures, Y Combinator, Aaron Levie, Andy Rankin, Casey Neistat, Charlie Cheever, Jaan Tallinn, Jeff Seibert, Jeremy Stoppelman, Joe Greenstein, Josh Mohrer, Karim Elsahy, Kunal Shah, Louis Beryl, Nina Faulhaber, Oliver Thylmann, Sam Altman, Scott Banister, Scott Belsky, Shervin Pishevar, Wayne Chang
Apr 1, 2020	Solid Financial Technologies, Inc	$6.0M Seed	—	8090 Industries, 8VC, Abstract Ventures, Accel, Antler, Base10 Partners, Chapter One Ventures, Craft Ventures, Creandum, Dreamers VC, Equity Alliance, Eunoia Capital Partners, Fika Ventures, Flucas Ventures, Lakestar, LGF, LifeX Ventures, MaC Venture Capital, Malex Enterprises, Mantis VC, Next47, Oak HC/FT, Pioneer Fund, Presight Capital, Relay Ventures, Roosh Ventures, Seven Seven Six, Social Capital, Sound Ventures, The Hit Forge, Thirdbase Capital, Tribe Capital, Trust Fund, Vera Equity, Weekend Fund, Witz Ventures, WorkLife Ventures, Austin Ogilvie, Bradley Horowitz, Casey Neistat, Gokul Rajaram, Jay Baer, Jeff Morris, Jeff Seibert, Jim Pallotta, Jon Runyan, Marc Benioff, Michael Ma, Peter Ackerson, Ryan Chan, Sahin Boydas, Scott Belsky, Shervin Pishevar, Sung ho Choi, Tony Hawk, Valentin Gui, Wayne Chang
Mar 1, 2020	AbCellera	$75.0M Series A	—	Accel, Antler, Dreamers VC, Equity Alliance, Lakestar, Malex Enterprises, Mantis VC, Oak HC/FT, Presight Capital, Trust Fund, Witz Ventures, Casey Neistat, Scott Belsky, Tony Hawk
Mar 1, 2020	Public	$15.0M Series B	—	2.12 Angels, Kevin Hartz, Accel, AME Cloud Ventures, Andreessen Horowitz, Angelic Ventures, Cantos Ventures, Coinbase Ventures, Courtside Ventures, Craft Ventures, Matt Ocko, DFJ, Digital Currency Group, Dispersion Capital, Dreamers VC, Founders Fund, Goodwater Capital, Greycroft, Greylock, Hardware Club, Infinite Niches, Shawn Modarresi, Lightspeed Venture Partners, Locus Ventures, M13, Marcy Venture Partners, Mayfield, Menlo Ventures, Oak HC/FT, Off the Grid Ventures, Pantera Capital, Science, South Park Commons, Stride VC, Susa Ventures, The Hit Forge, Trust Fund, Uncork Capital, Verified Capital, Balaji Srinivasan, Biz Stone, Blake Mycoskie, Chris Kelly, Jake Strom, James Hong, Jared Leto, Jay Z, Jeff Seibert, Jen Rubio Butterfield, John Hennessy, Michael Ryan Dubin, Nick Green, Nina Faulhaber, Scott Belsky, Shervin Pishevar, Steve Aoki, Tony Hawk, Whitney Cummings
Mar 1, 2020	Public.com	$15.0M Series B	—	Accel, Alumni Ventures, Andreessen Horowitz, Angelic Ventures, Angel investor, Antler, BlueRun Ventures, BoxGroup, Cantos Ventures, Climate Capital, Color Capital, Craft Ventures, Curie.Bio, Digital Currency Group, Divergent Capital, Double Down, Dreamers VC, DST Global, Equity Alliance, Great Oaks Venture Capital, Greycroft, Hearst Media fund, IA Ventures, Insight Partners, Lakestar, LaunchPad, Lightspeed Venture Partners, Listen, Malex Enterprises, Mantis VC, March Capital, Menlo Ventures, Oak HC/FT, Operator Partners, Partners Resolute, Presight Capital, Scribble Ventures, Shrug Capital, Social Starts, Web Smith, Techstars, Todd and Rahul's Angel Fund, Trust Fund, Witz Ventures, Aaron Stone, Alex Pattis, Amir Suissa, Andrew Gluck, Balaji Srinivasan, Casey Neistat, Catherine Wood, Gokul Rajaram, Henrik Rosendahl, Jaime Schmidt, Jen Rubio Butterfield, Kevin Weil, Ligaya Tichy, Marcus Bartram, Mark Chou, Moshe Lifschitz, Nina Faulhaber, Peter Hunn, Ron Gross, Sahin Boydas, Scott Belsky, Tim Ferriss, Tony Hawk, Zach Segal
Jan 1, 2020	Neteven	$1.0M Series A	—	Accel, Antler, Dreamers VC, Equity Alliance, Lakestar, Malex Enterprises, Mantis VC, Oak HC/FT, Presight Capital, Trust Fund, Witz Ventures, Casey Neistat, Scott Belsky, Tony Hawk

Financial History

Total Raised

N/A

Valuation

N/A

Leadership Team

Key people at Advancit Capital.

Leadership Team

Key people at Advancit Capital.

Deep Dive

High-Level Overview

Advancit Capital is a venture capital firm founded in 2011 that invests primarily in early-stage startups within the media, technology, and web3 sectors. The firm partners with entrepreneurs who are building innovative companies poised to disrupt large markets. Its investment philosophy centers on forming long-term partnerships with passionate founders addressing significant opportunities ripe for innovation. Beyond capital, Advancit Capital offers strategic support and access to a deep network of industry relationships to accelerate portfolio company growth[1][2][4].

The firm’s key sectors include media, entertainment, technology, and web3, with additional interests in leisure, consumer goods, and healthcare. Its impact on the startup ecosystem is notable for fostering innovation at the intersection of media and technology, supporting companies that leverage emerging technologies to transform content, communication, and digital experiences[1][4][5].

Origin Story

Advancit Capital was founded in 2011 and is headquartered in Norwood, Massachusetts. The firm was co-founded by Shari Redstone and Jason Ostheimer, with Jonathan Miller serving as a senior advisor. Over time, Advancit has evolved its focus to emphasize early-stage investments in media, technology, and web3 startups, reflecting the growing importance of digital transformation and decentralized technologies in these industries[2][4].

The founding partners bring significant experience and networks in media and technology, which have helped shape the firm’s strategic approach and ability to support entrepreneurs effectively. The firm’s evolution mirrors broader market trends toward digital media innovation and blockchain-based technologies.

Core Differentiators

Unique Investment Model: Focus on early-stage companies at the intersection of media, entertainment, and technology, with a strong emphasis on web3 startups.
Network Strength: Access to a deep and unique network of industry relationships, leveraging the founders’ backgrounds and connections.
Track Record: Over a decade of experience investing in disruptive startups, with a portfolio that spans media, technology, and consumer sectors.
Operating Support: Provides strategic guidance and operational support beyond capital to accelerate portfolio company growth[1][3][4].

Role in the Broader Tech Landscape

Advancit Capital rides the wave of digital transformation in media and entertainment, as well as the rise of web3 technologies such as blockchain and decentralized applications. The timing is critical as these sectors undergo rapid innovation, creating large opportunities for disruption and new business models. Market forces such as increased consumer demand for digital content, the growth of decentralized finance and NFTs, and the convergence of technology with traditional media industries work in the firm’s favor. Advancit’s influence extends to shaping the startup ecosystem by backing companies that pioneer new forms of media consumption and digital interaction[1][2][4].

Quick Take & Future Outlook

Looking ahead, Advancit Capital is well-positioned to capitalize on ongoing trends in web3 and media technology innovation. The firm’s continued focus on early-stage investments and strategic support will likely help it identify and nurture the next generation of leading companies in these dynamic sectors. As web3 matures and media consumption evolves, Advancit’s influence in fostering transformative startups is expected to grow, reinforcing its role as a key player in the venture capital landscape focused on media and technology disruption[1][2][4].

Sources

High-Level Overview

Origin Story

Core Differentiators

Unique Investment Model: Focus on early-stage companies at the intersection of media, entertainment, and technology, with a strong emphasis on web3 startups.
Network Strength: Access to a deep and unique network of industry relationships, leveraging the founders’ backgrounds and connections.
Track Record: Over a decade of experience investing in disruptive startups, with a portfolio that spans media, technology, and consumer sectors.
Operating Support: Provides strategic guidance and operational support beyond capital to accelerate portfolio company growth[1][3][4].