Cross Culture Ventures

ActiveVenture Capital

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Updated: Jan 22, 2026 ·

About

Seed-stage venture capital investing in founders building the next rocket.

Financial History

Total Raised

N/A

Valuation

N/A

Investments Made

Date	Company	Round	Lead Investor(s)	Co-Investor(s)
Sep 1, 2025	Audioshake	$14.0M Series A	—	Cherry Ventures, Indicator Ventures, Shine Capital, Thomson Reuters Ventures, Bradley Horowitz, Charlie Songhurst, Roneil Rumburg, Troy Carter
Sep 1, 2024	GasHawk	$2.0M Seed	—	Indicator Ventures, Shine Capital, Thomson Reuters Ventures, Bradley Horowitz, Charlie Songhurst, Troy Carter
Mar 1, 2024	peaq	$15.0M Series A	—	First Round Capital, Franklin Templeton Investments, Generative Ventures, Troy Carter
May 1, 2022	Azra Games	$15.0M Seed	—	Andreessen Horowitz, Jenny Fielding, Scott Hartley, Fin Capital, Goat Capital, Infinity Ventures Crypto, Konvoy Ventures, Lightspeed Venture Partners, Mantis VC, Mechanism Capital, NFX, Okta Ventures, Point72 Ventures, Polygon, Drew Houston
Apr 1, 2022	Bubble Goods	$1.0M Seed	—	Active Capital, Backstage Capital, Banana Capital, Bedrock Capital, Bessemer Venture Partners, CapitalX, Color Capital, Craft Ventures, Cyphr VC, Founders Fund, Shawn Modarresi, Klossy, Lightspeed Venture Partners, LOI Venture, Long Journey Ventures, Marcy Venture Partners, Paradox Capital, Prototype Capital, Rising Tide Partners, RX3 Growth Partners, SaaSholic Fund, Shaan's All Access Fund, The Club, The Hit Forge, Thirty Five Ventures, Vibe Capital, Weekend Fund, Y Combinator, Alex Lieberman, Anthony Pompliano, Ben Tossell, Chris Herd, Dharmesh Shah, Eric Ries, Greg Isenberg, Immad Akhund, Jaime Schmidt, Jay Z, Julian Shapiro, Justin Timberlake, Justin Welsh, Kat Cole, Kyle York, Moshe Lifschitz, Musaab Hakami, Pau Gasol, Paul Yacoubian, Robyn Rihanna Fenty, Sahil Lavingia, Sam Parr, Tim Ferriss, Troy Carter, Zack Kanter
Apr 1, 2022	Snackclub	$9.0M Seed	—	Infinity Ventures Crypto, Mechanism Capital, Polygon
Feb 1, 2022	Storygrounds	$3.0M Seed	—	1k(x), Infinity Ventures Crypto, Mechanism Capital, Polygon, Zak Cole
Jan 1, 2022	UNXD	$4.0M Seed	—	BoxGroup, Curie.Bio, Founders Fund, Hack VC, IA Ventures, Infinity Ventures Crypto, Mechanism Capital, Multicoin Capital, North Island Ventures, Operator Partners, Polygon, Precursor Ventures, Tribe Capital, True Global Ventures, Venture Catalysts \| India's First Integrated Incubator, Balaji Srinivasan, Imran Khan, Jess Sloss, Joel Spolsky, Kunal Shah, Regan Bozman, Tony Sheng
Dec 1, 2021	Andie	$19.0M Series B	—	Climate Insiders, H/L Ventures, Shawn Modarresi, Klossy, Marcy Venture Partners, RX3 Growth Partners, Thirty Five Ventures, Gabriel Jarrosson, Jay Z, Justin Timberlake, Kat Cole, Pau Gasol, Robyn Rihanna Fenty, Troy Carter
Nov 1, 2021	Beacon Biosignals	$27.0M Series A	—	Audrey Capital, Future Ventures, General Catalyst, Heavybit, Symbolic Capital, Troy Carter
Nov 1, 2021	New Culture	$25.0M Series A	—	Ahren Innovation Capital, Andreessen Horowitz, Audrey Capital, BASF Venture Capital, Comcast Ventures, DFJ Growth, Future Ventures, General Catalyst, Heavybit, LGF, Merck Global Health Innovation Fund, Pillar VC, Pitango Venture Capital, Susa Ventures, Symbolic Capital, Thrive Capital, What If Ventures, Adrian Aoun, Akshay Sriprasad, Alice Zhang, Troy Carter
Oct 1, 2021	Audioshake	$2.0M Seed	—	Audrey Capital, Future Ventures, General Catalyst, Heavybit, Symbolic Capital, Troy Carter
Sep 1, 2021	HomeCourt	$25.0M Series B	—	Ardent Venture Partners, Audrey Capital, Blossom Capital, Cherubic Ventures, Expa, Future Ventures, General Catalyst, Gradient Ventures, Heavybit, Jared Hecht, QED Investors, Sound Ventures, SV Angel, Symbolic Capital, Aaron Levie, Adrian Aoun, Dylan Field, Eddie Hartman, Eric Wu, Gokul Rajaram, Jenna Hannon, Kevin Lin, Mark Cuban, Saturnin Pugnet, Scott Belsky, Steve Chen, Troy Carter, Vivek Patel
Aug 1, 2021	Joy	$20.0M Series A	—	Alchemy Ventures, Altair Capital Management, Ambush Capital, Andreessen Horowitz, Avalon Ventures, Awesome People Ventures, Batalion Capital, Broadstone, C2 Investment, Cake Ventures, Capital Factory, Dream Machine, First Round Capital, Forerunner Ventures, Form Capital, FPV Fund, FundersClub, General Catalyst, Haun Ventures, HawksHead Capital, Helium-3 Ventures, IDEO CoLab Ventures, Shawn Modarresi, Klossy, Lightspeed Venture Partners, Liquid 2 Ventures, Magnify Ventures, Marcy Venture Partners, NFX, Not Boring Capital, Ben Huh, Pantera Capital, Pharos Capital Group, Pioneer Fund, Polychain Capital, Redpoint Ventures, Robot Ventures, RX3 Growth Partners, Scalar Capital, SciFi VC, Seven Seven Six, SNR, Sound Ventures, Susa Ventures, The Hit Forge, Thirty Five Ventures, Timespan Ventures, Todd and Rahul's Angel Fund, Union Square Ventures, Venture Catalysts \| India's First Integrated Incubator, Vibe Capital, Voyager Ventures, Anthony Pompliano, Balaji Srinivasan, Bobby Goodlatte, Chris Kurdziel, Courtney Guertin, Eduardo Haber, Ethan Beard, Fernando Martinelli, Itamar Lesuisse, Jay Z, Jeremy Zimmer, Jess Sloss, Joe Stump, Justin Timberlake, Kat Cole, Leonardo DiCaprio, Louis Beryl, Marc Benioff, Mark Pincus, Matt Bellamy, Michael Dunworth, Narendra Rocherolle, Pau Gasol, Paul Stamatiou, Reggie James, Ricky Engelberg, Robyn Rihanna Fenty, Ryan Tedder, Scott Belsky, Shishir Mehrotra, Stacy Brown-Philpot, Stani Kulechov, Tegan Kline, Troy Carter, William Boebel
Aug 1, 2021	Eight Sleep	$86.0M Series C	—	8090 Industries, Abstract Ventures, Active Capital, Afore Capital, Alt Capital, Audrey Capital, Backstage Capital, Bedrock Capital, Benchmark, Bessemer Venture Partners, CapitalX, Color Capital, Craft Ventures, Credo Ventures, Cyphr VC, Felicis Ventures, Floodgate, Founders Fund, Future Ventures, General Catalyst, Heavybit, Lightspeed Venture Partners, LOI Venture, Long Journey Ventures, Lux Capital, M12, Marlinspike, NFX, Paradox Capital, Prototype Capital, Rising Tide Partners, Rubicon VC, RX3 Growth Partners, SaaSholic Fund, Sequoia Capital, Shaan's All Access Fund, Skyview Capital, Smash Capital, Symbolic Capital, The Club, The Hit Forge, Torch Capital, TQ Ventures, Trust Fund, Vibe Capital, Vision/Capital/People (VCP), VZVC, Weekend Fund, Alex Lieberman, Amadeo Brenninkmeijer, Anthony Pompliano, Baron Davis, Ben Tossell, Chris Herd, Dave Peacock, Dharmesh Shah, Eric Futoran, Gautam Gupta, Greg Isenberg, Immad Akhund, Jaime Schmidt, Jennifer Lopez, Jim Lanzone, Julian Shapiro, Justin Welsh, Kevin Lin, Kyle York, Moshe Lifschitz, Musaab Hakami, Paul Yacoubian, Ron Pragides, Sahil Lavingia, Sam Altman, Sam Parr, Scott Banister, Troy Carter, Zack Kanter
Aug 1, 2021	MobileCoin	$66.0M Series B	—	11.2 Capital, Kevin Hartz, Addition, Alt Capital, Andreessen Horowitz, Audrey Capital, Bloomberg Beta, Bowery Capital, Cervin Ventures, Chemistry VC, Dreamers VC, Electric Capital, Felicis Ventures, First Round Capital, Franklin Templeton Investments, Future Ventures, General Catalyst, Generative Ventures, Heavybit, Insight Partners, Interlock Partners, Khosla Ventures, Lead Edge Capital, Mayfield, NewFund, SNR, SOSV, Sound Ventures, Thirty Five Ventures, Threshold Ventures, Uncork Capital, Vertex Ventures, Y Combinator, Adrian Aoun, Brad Bao, Bradley Horowitz, Erik Eccles, Jared Leto, Jeffrey Wilke, Joshua Reeves, Kevin Weil, Mike Krieger, Odell Beckham Jr., Oleg Rogynskyy, Sam Altman, Troy Carter, Zachary Sims
Jun 1, 2021	House of Wise	$2.0M Seed	—	Better Tomorrow Ventures, Clocktower Technology Ventures, Shawn Modarresi, Klossy, Marcy Venture Partners, MAYA Capital, Presight Capital, Ravelin Capital, RX3 Growth Partners, Thirty Five Ventures, Jay Z, Josh Abramowitz, Justin Timberlake, Karim Atiyeh, Kevin Uhlenhaker, Martin Olczyk, Pau Gasol, Robyn Rihanna Fenty, Tayo Oviosu, Troy Carter
Apr 1, 2021	Kinema	$2.0M Seed	—	1982 Ventures, 7BC Venture Capital, Accomplice, Altari Ventures, Alumni Ventures, Andreessen Horowitz, Arthur Ventures, Big Sky Health, BoxGroup, Cathay Innovation, Curie.Bio, Daffy, DNX Ventures, Dreamers VC, Equal Ventures, FINTOP Capital, First Round Capital, FJ Labs, Flucas Ventures, Franklin Templeton Investments, Geek Ventures, Generative Ventures, Gutter Capital, Illuminate Financial Management, Interlace Ventures, Javelin Venture Partners, Jetstream, Kleiner Perkins, LightShed Ventures, Long Journey Ventures, Lowercarbon Capital, Marcy Venture Partners, Hans Tung, Operate, Operator Partners, Operator Ventures, Polaris Partners, QueensBridge Venture Partners, Quiet Capital, Roosh Ventures, Rubicon VC, Seven Seven Six, Shrug Capital, Social Leverage, Howard Lindzon, StartHer, T-Bird Capital, Jarrod Dicker, TCG (The Chernin Group), The Hit Forge, TQ Ventures, Trajectory Ventures, TTV Capital, Uncork Capital, Union Square Ventures, Vast Ventures, Voyager Ventures, Weekend Fund, WGI Group, Abe Burns, Amit Chu, Anthony Saleh, Avid Larizadeh, Chad Stender, Diego Berdakin, Edith Harbaugh, Frederic Kerrest, Gokul Rajaram, James Beshara, Joe Proto, Josh Abramowitz, Josh Elman, Kevin Lin, Kintan Brahmbhatt, Kiran Bhatraju, Manik Gupta, Mark Gillespie, Matt Mazzeo, Neil Parikh, Odell Beckham Jr., Ryan Carlson, Steve Martocci, Teddy Citrin, Tom McInerney, Trevor McFedries, Trevor Noah, Troy Carter, Whitney Wolfe Herd, Yan-David Erlich
Apr 1, 2021	Overtime	$80.0M Series C	—	Animoca Brands, Banana Capital, BlueRun Ventures, Concrete Rose Capital, Shawn Modarresi, Jude Gomila Rolling Fund, Klossy, Lightspeed Venture Partners, LOI Venture, Marcy Venture Partners, Muchmore Ventures, Next Play Ventures, Pelion Venture Partners, Polychain Capital, Predictive VC, Reform Ventures, RX3 Growth Partners, Sapphire Ventures, Serena Ventures, Seven Seven Six, Sinai Ventures, Socially Financed, SoftBank Investment Advisers, Streamlined Ventures, Talis Capital, Thirty Five Ventures, TitletownTech, WndrCo LLC, Zeal Capital Partners, Anthony Pompliano, Drew Houston, Ian Borthwick, Jason Robins, Jay Z, Justin Timberlake, Kat Cole, Ollen Douglass, Robyn Rihanna Fenty, Ron Wohl, Sebastien Borget, Steve Aoki, Trevor McFedries, Troy Carter
Apr 1, 2021	Alchemy	$80.0M Series B	—	2xN, Accel, Altimeter Capital, Alumni Ventures, AME Cloud Ventures, Andreessen Horowitz, Bennu, Bond, Coatue, Coinbase Ventures, Crosslink Capital, Dell Technologies Capital, Dreamers VC, Flybridge Capital Partners, Foundry Group, General Catalyst, Greylock, Hardware Club, Intel Capital, IVP, Shawn Modarresi, Klossy, Kombo Ventures, Lightspeed Venture Partners, Marcy Venture Partners, Mayfield, Next Play Ventures, Operator Collective, Otherwise Fund, Pace Capital, Penny Jar Capital, Prototype Capital, QueensBridge Venture Partners, REMUS Capital, Ribbit Capital, RX3 Growth Partners, SciFi VC, Sequoia Capital, SNR, Thirty Five Ventures, Tiger Global Management, Twelve Below, Verified Capital, Vertex Ventures, Alex Rodriguez, WGI Group, Work-Bench, Adam Gross, Alex Kayyal, Andre Iguodala, Ben Silbermann, Eli Manning, Harris Barton, Jay Z, Justin Timberlake, Kat Cole, Kelvin Beachum Jr., Noah Goodhart, Pau Gasol, Robyn Rihanna Fenty, Tim Kendall, Tony Jamous, Troy Carter
Apr 1, 2021	Lobus	$6.0M Seed	—	Addition, B Capital Group, BoxGroup, Electric Capital, First Round Capital, Generative Ventures, Shawn Modarresi, Klossy, LGF, Marcy Venture Partners, Hans Tung, Robin Li, Primary Venture Partners, RX3 Growth Partners, Sommet AB, Thirty Five Ventures, Tiger Global Management, Two Sigma Ventures, Ilya Golubovich, Jay Z, Justin Timberlake, Kat Cole, Louis Beryl, Mark Goines, Pau Gasol, Robyn Rihanna Fenty, Sahin Boydas, Tim Griffin, Troy Carter
Mar 1, 2021	Dapper Labs	$310.0M Series C	—	125 Ventures, Andreessen Horowitz, Archetype, Bennu, Blockchange Ventures, Bow Capital, Brand Foundry Ventures, Buckley Ventures, Caffeinated Capital, Calibrate Ventures, Coatue, CoinFund, Crosslink Capital, Dragonfly Capital Partners, Dreamers VC, Fearless Fund, General Catalyst, Global Founders Capital, GreaterGoodSociety, Laura Melahn, Hashed, Ironspring Ventures, Shawn Modarresi, Klossy, Kombo Ventures, Liquid 2 Ventures, Lux Capital, Marcy Venture Partners, Maven Ventures, Menlo Ventures, Oyster Ventures, Pantera Capital, ParaFi Capital, Penny Jar Capital, QueensBridge Venture Partners, Reform Ventures, REMUS Capital, Ribbit Capital, Roosh Ventures, RX3 Growth Partners, Soma Capital, Sound Ventures, Summit Partners, Thirty Five Ventures, Tribe Capital, Twelve Below, Visionaire Ventures, Alex Rodriguez, WGI Group, Y Combinator, Aaron Levie, Anne Wojcicki, Brad Garlinghouse, Eli Manning, Jared Leto, Jared Simon, Jay Z, Jerod Mayo, Justin Timberlake, Karl Mehta, Kat Cole, Kelvin Beachum Jr., Noah Goodhart, Pau Gasol, Ralph Gootee, Robyn Rihanna Fenty, Sam Shank, Stani Kulechov, Tirto Adji, Tracy Young, Troy Carter, William Hockey
May 1, 2020	Samsara	$700.0M Series F	—	Andreessen Horowitz, Chloe Sladden, Caffeinated Capital, Canaan Partners, Cyberstarts VC, Electric Capital, First Round Capital, FPV Fund, Franklin Templeton Investments, General Catalyst, Generative Ventures, Khosla Ventures, Lightspeed Venture Partners, O'Reilly AlphaTech Ventures, Susa Ventures, Ameet Patel, Greg Brockman, Paul Forster, Sam Altman, Troy Carter
Dec 1, 2019	Alchemy	$15.0M Series A	—	A* Capital (A Star Capital), ACME Capital, AIX Ventures, Alpine Ventures, Alumni Ventures, AME Cloud Ventures, Amity Ventures, Andreessen Horowitz, Angelic Ventures, Jana Messerschmidt, Benchmark, Bond, C2 Investment, Catapult Capital, Coinbase Ventures, DCVC (Data Collective), Dell Technologies Capital, Dreamers VC, First Round Capital, FJ Labs, Flybridge Capital Partners, Footwork, Founder Collective, Founders Circle Capital, Founders Fund, Foundry Group, General Catalyst, Goodwater Capital, Greylock, Hardware Club, Humba Ventures, Index Ventures, Intel Capital, Investus Capital Partners, IVP, Shawn Modarresi, K2 Global, Kapor Capital, Klossy, Lead Edge Capital, Lytical Ventures, Marcy Venture Partners, Maven Ventures, Mayfield, Next Play Ventures, NextView Ventures, Hans Tung, OMERS Ventures, Operator Collective, Otherwise Fund, Outcast Ventures, Owl Rock Capital Partners, Pace Capital, Pantera Capital, Plaid, Prefix Capital, QueensBridge Venture Partners, Quiet Capital, RX3 Growth Partners, SciFi VC, Scribble Ventures, Sequoia Capital, Seven Seven Six, SNR, Soma Capital, South Park Commons, SV Angel, TCV, The Hit Forge, The House Fund, Thirty Five Ventures, Tribe Capital, Trust Ventures, Uncork Capital, Vertex Ventures, Work-Bench, XFactor Ventures, Y Combinator, Adam D'Angelo, Adam Gross, Adam Guild, Andrew Mullinger, Anthony Saleh, Ben Silbermann, Christopher Gabrieli, Cristóbal Conde, David Jeske, Diego Berdakin, Dustin Moskovitz, Eric Ries, Georges Harik, Harris Barton, Jay Z, Jed Stremel, Julia Hartz, Justin Rosenstein, Justin Timberlake, Kat Cole, Kevin Lee, Kevin Morrill, Louis Beryl, Matt Brezina, Michael Stoppelman, Neil Parikh, Odell Beckham Jr., Pau Gasol, Robyn Rihanna Fenty, Roger McNamee, Sam Altman, Shervin Pishevar, Tikhon Bernstam, Tim Kendall, Tony Xu, Trevor Noah, Troy Carter, Varsha Rao, Wayne Chang
Nov 1, 2019	Aircam	$7.0M Seed	—	MaC Venture Capital, Upfront Ventures, Winklevoss Capital, Adam Goldstein, Troy Carter

Financial History

Total Raised

N/A

Valuation

N/A

Leadership Team

Key people at Cross Culture Ventures.

Leadership Team

Key people at Cross Culture Ventures.

Deep Dive

High-Level Overview

Cross Culture Ventures (CCV) is an early-stage venture capital firm that invests in entrepreneurs building next-generation technology and consumer products. Their mission centers on "cultural investing," which means they focus on startups that leverage shifts in global popular culture and consumer behavior to create innovative products and services. CCV primarily invests at the seed and Series A stages, targeting companies that drive cultural change through technology and consumer-focused innovations. Their portfolio includes companies that address diverse markets and emerging cultural trends, impacting the startup ecosystem by supporting underrepresented founders and culturally resonant businesses[1][2][3][4].

Origin Story

Founded in 2015 and based in Culver City, California, Cross Culture Ventures was co-founded by Marlon Nichols, who serves as managing partner. Nichols brings a background from Intel Capital and a Kauffman Fellowship, leveraging his experience to identify high-potential startups that intersect culture and technology. The firm's inaugural fund began investing in 2015, with its first investment in Mayvenn, a platform empowering hairstylists to distribute products and generate revenue, reflecting Nichols’ personal connection to the beauty industry through his mother’s salon business. Over time, CCV has expanded its portfolio to about 30 companies, with plans to add more, evolving its focus on cultural trends and consumer behavior shifts to guide investment decisions[2][3][4].

Core Differentiators

Unique Investment Model: CCV employs a thematic "cultural investing" approach, focusing on the convergence of global culture and consumer behavior to identify disruptive startups.
Network Strength: The firm leverages strategic partnerships, including with Atom Factory, to discover and support companies influencing cultural shifts.
Track Record: With over 30 investments and multiple notable exits, CCV has demonstrated success in backing culturally impactful startups.
Operating Support: The team, led by experienced partners like Marlon Nichols and Suzy Ryoo, provides operator-first insights and data-driven guidance to portfolio companies[1][2][3].

Role in the Broader Tech Landscape

Cross Culture Ventures rides the wave of increasing recognition that cultural trends and diverse consumer behaviors are powerful drivers of innovation and market growth. As global demographics shift and consumer preferences evolve, CCV’s focus on culturally relevant technology and products positions it well to capitalize on these market forces. The timing is critical as more investors and corporations seek to engage with diverse audiences authentically. CCV influences the broader ecosystem by championing underrepresented founders and culturally attuned startups, helping to diversify the innovation landscape and expand market opportunities[2][3].

Quick Take & Future Outlook

Looking ahead, Cross Culture Ventures is poised to continue expanding its portfolio in sectors where culture and technology intersect, such as consumer products, SaaS, and IoT. Trends like increased digital engagement, multicultural consumerism, and social impact investing will likely shape their journey. As cultural investing gains broader acceptance, CCV’s influence may grow, potentially leading to larger funds and more significant ecosystem impact. Their continued focus on operator-driven support and thematic investing could set new standards for how venture capital embraces cultural dynamics in innovation[1][2][3][4].

Sources

High-Level Overview

Origin Story

Core Differentiators

Unique Investment Model: CCV employs a thematic "cultural investing" approach, focusing on the convergence of global culture and consumer behavior to identify disruptive startups.
Network Strength: The firm leverages strategic partnerships, including with Atom Factory, to discover and support companies influencing cultural shifts.
Track Record: With over 30 investments and multiple notable exits, CCV has demonstrated success in backing culturally impactful startups.
Operating Support: The team, led by experienced partners like Marlon Nichols and Suzy Ryoo, provides operator-first insights and data-driven guidance to portfolio companies[1][2][3].