Snackpass

Order ahead at restaurants and get rewards with friends.

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Updated: Feb 17, 2026 ·

About

Skip the line, collect points and send gifts to friends 🎁

Snackpass is an app that makes ordering food more convenient, affordable and social.

Recent News & Mentions

Jun 1, 2021FundingSnackpass - Series B Dec 1, 2019FundingSnackpass - Series A Apr 1, 2018FundingSnackpass - Seed Jan 1, 2018FundingSnackpass - Seed

Financial History

Snackpass has raised $96.1M across 4 funding rounds. Most recently, it raised $70.0M Series B in June 2021.

Total Raised

$96.1M

Valuation

N/A

Funding Rounds Raised

Date	Round	Other Investors
Jun 1, 2021	$70.0M Series B	Abstract Ventures, Kevin Hartz, Addition, Andreessen Horowitz, Angel investor, Jana Messerschmidt, Animo Ventures, Backstage Capital, Banana Capital, Battery Ventures, BoxGroup, Canyon Creek, CapitalX, Charge Ventures, ClimacticVC, Correlation Ventures, Craft Ventures, DST Global, Dunce Capital, DX Ventures, Dyrdek Machine, Fifth Wall, First Round Capital, Immeasurable, Inspired Capital, Inventus Capital Partners, Javelin Venture Partners, Matrix Partners India, Max Ventures, Moving Capital, NEO, Trace Cohen, Night Capital, Jeff Richards, Robin Li, Octopus Ventures, One Planet Group, Shailendra Singh, Pioneer Fund, Pitbull Ventures, Polychain Capital, QueensBridge Venture Partners, Republic, Republic Records, Sageview Capital, Science, Sequoia Capital, SoftBank Investment Advisers, Spark Capital, Stellar Capital, Surface Ventures, Tet Ventures, The Hit Forge, Think + Ventures, Thirty Five Ventures, Venture Highway, WestCap, YLEM, Aaron Harris, Breon Corcoran, Demetrios Christofidis Jr, Elliott Cohen, Eric Wu, Farhad Mohit, James Reinhart, Jeremy Yap, Josh Mohrer, Kevin Lin, Kristian Segerstrale, Kunal Shah, Larry Summers, Mandeep Singh, Manish Chandra, Mark Cuban, Mark Pincus, Matthew Dellavedova, Matt Turk, Mitch Garber, Mohit Saxena, Nick Jonas, Odell Beckham Jr., Rashaun Williams, Rudra Peram, Russell Cook, Sahil Lavingia, Sam Corcos, Sarah Friar, Scott Banister, Steve Aoki, Steve Chen, TJ Parker
Dec 1, 2019	$24.0M Series A	01 Advisors, 040 Capital, 20VC, Abstract Ventures, Kevin Hartz, Accomplice VC, ACME Capital, Act One Ventures, Adverb Ventures, Ambridge Capital, Andreessen Horowitz, Angel investor, Chloe Sladden, Jana Messerschmidt, #ANGELS (Hashtag ANGELS), Backstage Capital, Bam Ventures, Banana Capital, Battery Ventures, B Capital Group, Benchmark, Bessemer Venture Partners, Black Ops Ventures, Bolt, Boston Seed Capital, BoxGroup, C2 Investment, Craft Ventures, Credo Ventures, Dreamers VC, DST Global, Dunce Capital, Fifth Wall, FirstMark Capital, First Round Capital, General Atlantic, General Catalyst, Goat Capital, Graypes GmbH, Greylock, King Goh, iNovia Capital, Inspired Capital, Inventus Capital Partners, IVP, Khosla Ventures, Lifeline Ventures, Long Journey Ventures, LvlUp Ventures, Matrix, Matrix Partners India, Menlo Ventures, Moving Capital, Moxxie Ventures, NextGen Venture Partners, Glenn Solomon, Hans Tung, Jeff Richards, Octopus Ventures, Osney Capital, Pareto Holdings, Shailendra Singh, Pioneer Fund, Plug & Play Ventures, Polaris Partners, Polychain Capital, Presence Capital, Quake Capital, QueensBridge Venture Partners, Quiet Capital, Republic, Republic Records, Sequoia Capital, Seven Seven Six, SoftBank Investment Advisers, Sound Ventures, Spring Capital, Stellar Capital, Techstars, Tet Ventures, The Hit Forge, Venture Highway, Village Global, VitalStage Ventures, WestCap, Y Combinator, Yes VC, YLEM, Aaron Harris, Aaron Levie, Adrian Aoun, Anthony Saleh, Blake Mycoskie, Colin Carrier, David Cancel, David Chang, Demetrios Christofidis Jr, Diego Berdakin, Elad Gil, Elliott Cohen, Emmett Shear, Eric Wu, Esther Dyson, Gwyneth Paltrow, Jabez Dewey, Jason Robins, Jawed Karim, Jean-Sébastien Wallez, Jeff Bezos, Jeffrey Lam, Jennifer Lum, Jeremy Stoppelman, Josh Mohrer, Joshua Reeves, Kevin Colas, Kevin Lin, Kevin Weil, Kristian Segerstrale, Kunal Shah, Larry Summers, Malin-Iulian Stefanescu, Mandeep Singh, Manish Chandra, Marcus Börner, Merlin Kauffman, Michael Abramson, Mohit Saxena, Nick Jonas, Odell Beckham Jr., Oliver Jung, Rashaun Williams, Ric Fulop, Rob May, Rudra Peram, Sahil Lavingia, Sam Corcos, Sarah Friar, Shervin Pishevar, Steve Aoki, Steve Chen, Tikhon Bernstam, Tim Ringel, TJ Parker, Trevor Noah, Vikas Sabnani, Vlad Ionescu, Wayne Chang
Apr 1, 2018	$2.0M Seed	01 Advisors, Abstract Ventures, Amplify.LA, Andreessen Horowitz, Angel investor, Jana Messerschmidt, Banana Capital, Bessemer Venture Partners, Black Ops Ventures, BoxGroup, CapitalX, Charge Ventures, Craft Ventures, Fifth Wall, First Round Capital, Four Rivers Group, Gigafund, Harrison Metal, Kamran Ansari, Inspired Capital, LAUNCH, LvlUp Ventures, Max Ventures, Menlo Ventures, Moving Capital, Trace Cohen, Jeff Richards, Robin Li, Osney Capital, Otherwise Fund, Pioneer Fund, Polychain Capital, Quake Capital, QueensBridge Venture Partners, Republic Records, RRE Ventures, SciFi VC, Sequoia Capital, Sound Ventures, Spark Capital, Surface Ventures, SV Angel, TSVC Capital, WGI Group, Y Combinator, YLEM, Aaron Harris, Ameet Ranadive, Aston Motes, Demetrios Christofidis Jr, Jeff Seibert, Josh Mohrer, Kamiar Kordari, Kevin Weil, Kristian Segerstrale, Matt Turk, Namrata Ganatra, Nick Jonas, Noah Goodhart, Othman Laraki, Rashaun Williams, Steve Aoki, Steve Chen, Troy Carter, Tyler Willis
Jan 1, 2018	$120K Seed	DST Global, Shailendra Singh, Venture Highway, Kevin Lin, Kunal Shah, Mohit Saxena

Financial History

Snackpass has raised $96.1M across 4 funding rounds.

Total Raised

$96.1M

Valuation

N/A

Leadership Team

Key people at Snackpass.

Leadership Team

Key people at Snackpass.

Deep Dive

High-Level Overview

Snackpass is a social food ordering app that allows users to order ahead at restaurants, skip lines, and earn rewards while engaging with friends through gifting and sharing features. It primarily serves college students and local restaurants by combining convenience, affordability, and social interaction in food pickup. The app addresses the problem of long wait times and lack of customer loyalty incentives in food ordering, fostering a community-driven experience that benefits both consumers and small businesses. Snackpass has demonstrated strong growth momentum, expanding rapidly across numerous college campuses and cities, achieving high user penetration rates and a valuation exceeding $400 million[1][2][6].

Origin Story

Snackpass was founded in 2017 by Kevin Tan and Jamie Marshall while they were undergraduates at Yale University. Kevin Tan, a physics senior at the time, initially created a website offering exclusive student deals for a local pizza shop, which evolved into the Snackpass app. The idea emerged from observing college students' desire for food discounts and convenience, coupled with restaurants' challenges in customer retention. Early traction came from viral growth on campuses, starting at Yale and quickly expanding to Brown, Berkeley, and other universities, driven by a social gifting feature that encouraged organic user growth without heavy marketing spend. The founders’ hands-on approach included door-to-door outreach to local restaurants and grassroots promotion[1][2][4].

Core Differentiators

Social Ordering and Gifting: Snackpass uniquely integrates social features, allowing users to send food and rewards to friends, enhancing user engagement and viral growth.
High Campus Penetration: The app achieves rapid adoption on college campuses, often reaching around 80% student penetration shortly after launch.
Restaurant Partnerships: Focus on local, mom-and-pop restaurants with tailored solutions including self-ordering kiosks and software to improve operations.
User Experience: Emphasizes speed, convenience, and affordability, combining order-ahead functionality with rewards and social incentives.
Founders’ Authenticity: The founders’ deep understanding of their core demographic (college students) and direct involvement in early customer and restaurant engagement[1][2][3][5].

Role in the Broader Tech Landscape

Snackpass rides the wave of mobile ordering and social commerce trends, capitalizing on the increasing consumer demand for convenience and personalized experiences in food service. The timing aligns with a shift toward digital ordering accelerated by changing consumer habits and the need for contactless solutions. By focusing on social engagement and local restaurant empowerment, Snackpass influences the broader ecosystem by providing an alternative to large delivery platforms, fostering community loyalty, and supporting small businesses in a competitive market. Its growth reflects broader market forces favoring integrated social and commerce platforms[3][5].

Quick Take & Future Outlook

Looking ahead, Snackpass is poised to expand beyond college campuses into broader urban markets, deepening its product offerings with hardware solutions like kiosks and enhanced restaurant software. Trends shaping its journey include the continued rise of social commerce, demand for seamless digital ordering, and the growing importance of supporting local businesses. Snackpass’s influence may evolve as a leader in social food ordering, potentially setting new standards for how consumers interact with food services and how restaurants engage their communities. Its strong foundation and innovative approach suggest sustained growth and ecosystem impact[1][3][5][6].

Sources

Frequently Asked Questions

Who founded Snackpass?

Snackpass was founded in 2017 by Jamie Marshall (Founder) and Kevin Tan (Founder/CEO).

How much funding has Snackpass raised?

Snackpass has raised $96.1M in total across 4 funding rounds.

Who are Snackpass's investors?

Snackpass's investors include Abstract Ventures, Kevin Hartz, Addition, Andreessen Horowitz, Angel investor, Jana Messerschmidt, Animo Ventures, Backstage Capital, Banana Capital, Battery Ventures, BoxGroup, Canyon Creek.