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§ Private Profile · Boston, MA, USA
Perch is a technology company.
Perch develops a technology-driven platform to acquire and scale direct-to-consumer brands primarily operating on the Amazon marketplace. It consolidates operations and optimizes performance through sophisticated analytics covering sales, pricing, advertising, marketing, and inventory management. This infrastructure facilitates efficient integration and accelerated growth for its brand portfolio.
Chris Bell, a former executive at Wayfair and GE, founded Perch in 2019. His insight stemmed from recognizing opportunities and challenges faced by mid-sized Amazon businesses. Bell identified a clear need for specialized expertise and robust resources, enabling these brands to compete and achieve substantial scale in e-commerce.
Perch serves entrepreneurs with successful direct-to-consumer brands, predominantly on Amazon, offering pathways to amplified growth and operational efficiency. Its vision empowers brand owners, providing comprehensive support and strategic capabilities to expand a dynamic network, influencing e-commerce aggregation.
Perch has raised $1.3B across 11 funding rounds.
Perch has raised $1.3B in total across 11 funding rounds.
Perch Technologies is an enterprise IT services company founded in 2014, headquartered in Mumbai with branches in Bengaluru and Singapore, serving global clients by digitizing business operations and providing robust IT support, consulting, and solutions.[1][4] It specializes in integrating IT systems for seamless workflows, enabling anytime-anywhere access to data and connectivity for employees and clients, while empowering businesses to focus on growth opportunities.[1] The company positions itself as a team of "passionate geeks" pushing traditional models toward digitization without losing core human values, with strong client testimonials highlighting reliable support even during challenges like COVID-19.[1]
Perch serves enterprises worldwide, solving problems like inefficient IT infrastructure, procurement needs (e.g., video conferencing), and the need for consistent technology support to enhance productivity and scalability.[1][4] Its growth momentum stems from a bootstrapped model in enterprise services, maintaining client loyalty through customized solutions and professional expertise, as evidenced by repeat business and endorsements from IT managers and region heads.[1]
Perch Technologies was founded in 2014 in Mumbai, India, by a group of tech enthusiasts focused on making businesses "IT ready for the 21st century."[1][4] While specific founders are not named in available sources, the company quickly expanded with branches in Bengaluru and Singapore to cater to international clients, evolving from basic IT support to comprehensive enterprise services including consulting, procurement, and digitization.[1][4] Early traction came from addressing real-world client needs, such as video conferencing setups tailored to room dynamics, budgets, and latest tech, demonstrated with high professionalism—pivotal moments reinforced by client trust during crises like COVID-19, where Perch provided unwavering support.[1]
(Note: Other entities like Perch Technology in security/SIGINT or PerchHQ in e-commerce appear distinct based on domains and focus, with no confirmed overlap.[2][3])
Perch Technologies rides the wave of enterprise digitization and IT modernization, a critical trend as businesses globally shift to cloud-enabled, always-connected operations amid remote work and data-driven decision-making.[1] Timing aligns with post-COVID acceleration of digital transformation, where reliable IT partners prove essential for resilience, as seen in their sustained client support during disruptions.[1] Market forces like rising demand for seamless IT in emerging hubs (India, Singapore) favor bootstrapped firms offering cost-effective, tailored services over rigid vendor models, enhancing efficiency without heavy infrastructure overhauls.[1][4] In the ecosystem, Perch influences by empowering SMEs and enterprises to scale digitally, fostering innovation in sectors like productivity tools and connectivity, though it operates more as a service provider than a disruptor.
Perch Technologies is poised to expand its global footprint, capitalizing on AI-driven IT automation and hybrid work trends to deepen enterprise integrations and predictive support services. Evolving regulations around data privacy and cybersecurity will shape its journey, potentially driving partnerships in secure digitization. Its influence may grow as a reliable enabler for bootstrapped scalability in Asia-Pacific tech ecosystems, solidifying its role from IT troubleshooter to strategic growth partner—echoing its founding promise to propel businesses into the digital era.[1][4]
Perch has raised $1.3B across 11 funding rounds. Most recently, it raised $3.0M Series A in October 2022.
Perch has raised $1.3B in total across 11 funding rounds.
Perch's investors include Human Capital, Second Century Ventures, Tenaya Capital, UpHonest Capital, Abe Burns, Adrian Aoun, Canonical Crypto, DCM, Forerunner Ventures, Gutter Capital, Kleiner Perkins, The Hit Forge.