Mayfair Equity Partners

Mayfair Equity Partners is a private equity firm specializing in digital businesses, partnering with management teams to build market-leading companies. It accelerates growth through digital transformation, US expansion, and strategic M&A. The firm applies capital and operational expertise within dynamic digital ecosystems, driving significant enterprise value.

Established in 2014, Mayfair Equity Partners is a founder-led firm. Its inception stemmed from the insight that a strong partnership approach is vital for scaling digital enterprises. Managing Partner Daniel Sasaki, a key figure, applied his significant experience to establish the firm's investment philosophy.

The firm serves management teams of UK mid-market digital businesses seeking international expansion. Mayfair's vision is to identify and nurture the next wave of global digital leaders. It aims to transform promising digital companies into influential market players, leveraging strategic support and capital for lasting impact.