Loading organizations...

Key people at Failup Ventures.
Failup Ventures was founded in 2023 by Oscar Andersin (Founder).
Failup Ventures is an AI-native pre-seed and seed-stage venture firm, investing in early-stage startups. It backs companies leveraging artificial intelligence to solve problems in AI for Work, AI Advancement, and AI for Life. Failup optimizes internal processes for efficient decision-making and targeted portfolio support.
Jesse Heikkilä, Topias Soininen, and Oscar Andersin founded the firm, launching its first fund in July 2023. These experienced Finnish entrepreneurs and angel investors drew on their collective background. Their insight was an AI-first approach for modern venture capital, guiding investment strategy to align with AI-driven companies.
Failup Ventures targets early-stage companies in the US and Nordics, prioritizing strong founding teams with clear visions built on foundational principles. The firm’s vision is to empower entrepreneurs harnessing AI to solve significant challenges, enhance human productivity, and improve everyday life. They partner to shape an AI-powered future.
Failup Ventures was founded in 2023 by Oscar Andersin (Founder).
Failup Ventures is a Finnish-American early-stage venture capital firm that invests primarily at the pre-seed and seed stages in startups with strong, mission-driven founding teams. Their investment philosophy centers on "conviction before consensus," meaning they back companies often at the idea stage, leveraging their own experience as founders and investors to support startups through early challenges. They typically invest between €200K and €1M, with the ability to follow on with larger amounts. Key sectors of focus include the Future of Work, Future of Consumption, Dynamic Marketplaces, Digital Infrastructure, and Commercial Climate Tech. By partnering closely with entrepreneurs, Failup Ventures aims to empower innovation and efficiency in emerging markets, thereby positively impacting the startup ecosystem in the USA and Nordic countries[1][2][3].
Founded in 2022 by three Finnish entrepreneurs and angel investors with a track record of building and investing in over 40 startups, Failup Ventures operates from Helsinki and New York (and also San Francisco). The founding partners include Jesse Heikkilä, Oscar Andersin, and Topias Soininen. Their background as founders themselves informs their hands-on yet flexible approach to investing, allowing them to tailor their involvement to each startup’s needs. Early traction for the firm comes from their ability to lead or co-lead rounds and their strong network of LPs, which includes successful unicorn founders[2][3][4].
Failup Ventures is positioned at the intersection of several high-growth trends such as the Future of Work and Commercial Climate Tech, sectors that are rapidly evolving due to technological innovation and shifting market demands. Their timing is strategic, as early-stage investments in these areas can capture outsized returns and influence the development of new tools and marketplaces. By focusing on mission-driven teams and emerging themes, Failup helps shape the startup ecosystem in both the Nordic region and the US, fostering innovation that aligns with global shifts toward sustainability, digital transformation, and new workforce paradigms[1].
Looking ahead, Failup Ventures is likely to deepen its footprint in its core thematic areas, leveraging its founder-centric approach to back transformative startups. Trends such as AI-driven workplace tools, climate tech innovations, and dynamic digital marketplaces will shape their investment focus. As the firm matures, its influence may grow beyond capital provision to become a key ecosystem builder connecting Nordic and American startup communities. Their ability to adapt to founder needs and lead early rounds positions them well to capitalize on the next wave of disruptive startups[1][2][3].
Key people at Failup Ventures.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Feb 12, 2026 | Bracket | $7.0M Bracket Seed | Macquarie, Blackfinch Ventures, Tom Haigh | — |
| Feb 4, 2026 | Optivian | Seed | Failup Ventures, Topias Soininen, Tero Ojanpera | — |
| Jun 20, 2025 | Nvelop | $1.4M Seed | Oscar Andersin | Jussi Kallasvuo |
| Jun 1, 2025 | Studio 555 | $5.0M Seed | Topias Soininen, HOF Capital | Breakpoint Capital, The Games Fund, Akin Babayigit, Dilpesh Parmar, Mik Attisani, Riccardo Zacconi, Mikko Kodisoja, Timo Soininen |
| Jul 16, 2024 | itselectric | $6.5M Seed | Failup Ventures, Uber | — |