# Entre: A Technology Company
High-Level Overview
Entre is a managed IT services provider specializing in computer support, managed IT services, IT consulting, and cybersecurity solutions for small and medium-sized businesses (SMBs).[1] The company serves organizations with 5-100+ employees that lack internal IT departments, offering comprehensive technology support ranging from routine maintenance to full-scale infrastructure deployments. Entre's core value proposition centers on two principles: fair and reasonable pricing and rapid response to client needs, positioning itself as an accessible alternative to enterprise-focused IT vendors.[1]
The company operates across the Rocky Mountain region with multiple locations and generates approximately $6.2 million in annual revenue.[4] With over 30 employees on staff—including Microsoft Certified engineers, Office 365 specialists, and computer education consultants—Entre delivers end-to-end managed IT services designed to help SMBs compete with larger corporations through strategic technology deployment.[1][4]
Origin Story
Entre Computer was founded in 1983 as part of a franchise network of 350 locations, initially supporting both retail and corporate consumers in the emerging personal computer market.[3] The company competed directly with franchises like Computerland and MicroAge during the PC boom of the 1980s.
Recognizing market saturation from retailers like CompUSA and Best Buy in the late 1980s, Entre's executive team pivoted strategically. They identified a growing need among mid-sized businesses and large organizations for third-party IT support, project assistance, and outsourced information technology departments.[3] This foresight proved prescient: while most of the original 350 franchises disappeared, Entre is one of only 11 original locations that successfully transitioned to independent ownership and operation.[3] Today, the company celebrates over 40 years of helping businesses leverage technology for competitive advantage.[3]
Core Differentiators
- No long-term contracts: Unlike traditional managed service providers, Entre offers flexibility without binding agreements, reducing client commitment risk.[1]
- Regional expertise with scale: Operating for over 30 years in Montana and the Rocky Mountain region, Entre combines deep local market knowledge with a team large enough to handle complex deployments.[1][4]
- Certified partnerships: The company maintains certified partner status with Microsoft, VMware, Dell, and other tier-one technology vendors, enabling preferred pricing and direct support access.[1]
- Flexible engagement models: Clients can fully outsource IT operations, engage for specific consultations, or access routine and emergency support on demand.[1]
- Comprehensive service breadth: From Microsoft 365 management and cloud services to remote IT support and cybersecurity, Entre addresses the full spectrum of SMB technology needs.[5]
Role in the Broader Tech Landscape
Entre operates within the managed IT services (MSP) sector, which has grown as SMBs increasingly recognize that maintaining internal IT departments is cost-prohibitive and inefficient. The company's success reflects a broader market trend: as technology becomes more complex and critical to business operations, outsourced IT support has shifted from a luxury to a necessity for organizations without dedicated technical staff.
The timing of Entre's pivot in the late 1980s—away from retail toward managed services—anticipated the professionalization of IT support by decades. Today, this positioning aligns with market forces favoring specialized, regional providers that understand local business ecosystems while offering enterprise-grade capabilities. Entre's emphasis on SMBs also reflects recognition that this segment, often underserved by national IT giants, represents a sustainable, high-retention customer base.
Quick Take & Future Outlook
Entre's longevity and independence among its original peer group suggest a company that has successfully adapted to technological and market shifts. As cybersecurity threats intensify and cloud adoption accelerates, Entre's emphasis on proactive security and Microsoft 365 expertise positions it well for continued growth in the SMB segment.
The company's future likely depends on deepening its cybersecurity offerings and expanding cloud service capabilities—areas where SMBs increasingly seek guidance. Regional IT providers like Entre, which combine local relationships with access to enterprise-grade tools and certifications, are well-positioned to capture market share as businesses prioritize security and operational resilience over cost minimization alone. The question for Entre will be whether it can scale beyond its Rocky Mountain footprint while maintaining the responsive, relationship-driven service model that has defined its 40+ year trajectory.