Amberstone Ventures
ActiveVenture Capital
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Financial History
Total Raised
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Valuation
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Leadership Team
Key people at Amberstone Ventures.
Key people at Amberstone Ventures.
Key people at Amberstone Ventures.
Amberstone Ventures is a San Francisco-based venture capital firm that invests primarily in early-stage, brand-first consumer product companies, especially within the food, wellness, and consumer packaged goods (CPG) sectors. Their mission is to back ambitious entrepreneurs scaling category-leading brands with strong consumer resonance and capital-efficient business models, aiming to help these companies achieve national distribution and category leadership through a combination of data-driven analysis and experienced partnership[1][2][3].
Founded in 2019, Amberstone Ventures was established by key partners including Managing Partners Alexander Bernstein and James Graham. Since inception, the firm has evolved to focus exclusively on disruptive and innovative consumer product companies that address wellness needs for new generations. Their investment approach targets companies with at least $10 million in trailing net sales, demonstrating category leadership, sustainable margins, and authentic brand appeal[1][4][5].
Amberstone Ventures rides the trend of rising consumer demand for authentic, wellness-oriented, and sustainable products. The timing aligns with a broader market shift toward health-conscious consumption and digitally native brands scaling into national retail channels. Their focus on capital-efficient, brand-driven companies positions them well amid increasing competition in the consumer sector and the growing importance of data-driven investment decisions. By supporting these companies, Amberstone influences the startup ecosystem by accelerating the growth of innovative consumer brands that shape future market standards[1][3][5].
Looking ahead, Amberstone Ventures is likely to continue expanding its portfolio in wellness and consumer product categories, leveraging its data-driven approach and industry expertise to identify emerging leaders. Trends such as sustainability, personalized wellness, and direct-to-consumer retail will shape their investment focus. As their portfolio companies mature, Amberstone’s influence may grow beyond capital provision to become a key strategic partner in scaling nationally recognized consumer brands, reinforcing their role as a catalyst in the evolving consumer products landscape[1][3][5].
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Feb 1, 2022 | Thunkable | $30.0M Series B | — | Defy Partners, Owl Ventures, Chris Hollod, Whitney Cummings |
| Nov 1, 2021 | JuneShine | $24.0M Series B | — | Thomas Pentz, Chris Hollod, Whitney Cummings |
| Sep 1, 2019 | Magic Spoon | $6.0M Seed | — | Accel, Diaspora Ventures, FabFitFun, Index Ventures, Lead Edge Capital, Matrix, Point Nine Capital, Storm Ventures, Thomas Pentz, True Ventures, Unusual Ventures, Y Combinator, Anshu Sharma, Jean-Sébastien Wallez, Jen Rubio Butterfield, Michel Meyer, Moisey Uretsky, Scott Tannen, Thibaud Elziere, Whitney Cummings |
