CECILIA QVIST

Cecilia Qvist stands at the forefront of innovation as the President of Lego Ventures, the strategic venture capital arm of the LEGO Group. In this pivotal role, she guides the firm's mission to invest in the future of learning, creativity, and play, identifying and nurturing groundbreaking startups that align with the LEGO Group's enduring commitment to inspiring and developing the builders of tomorrow. Her leadership is instrumental in shaping Lego Ventures' investment strategy, ensuring it supports companies poised to make a significant impact on how children and families engage with the world.

Under Cecilia Qvist's direction, Lego Ventures actively seeks out early-stage to growth-stage companies that are pioneering new technologies and experiences within its core focus areas. This includes the future of learning, encompassing innovative educational technology (edtech) platforms and tools that make learning engaging and accessible. It also extends to the future of creativity, supporting digital creation tools, platforms for imaginative expression, and new ways for individuals to bring their ideas to life. Furthermore, investments target the future of play, exploring interactive entertainment, digital games, and experiences that blend physical and digital worlds to redefine how children play.

Cecilia Qvist brings a wealth of global leadership experience to Lego Ventures. Prior to joining the firm, she served as the Global Head of Markets at Spotify, where she played a crucial role in the company's international expansion and market strategy, successfully scaling its presence across numerous countries. Her tenure at Spotify honed her expertise in digital services, consumer engagement, and navigating complex global landscapes. Before Spotify, Cecilia held significant leadership positions at Ericsson, including Head of Consumer and Enterprise Services, where she was responsible for driving innovation and growth in telecommunications services. This diverse background in technology, digital transformation, and global market development provides her with a unique perspective on identifying and scaling disruptive businesses.

Her strategic vision for Lego Ventures is deeply rooted in her career trajectory, emphasizing the importance of technology in fostering creativity and learning. She champions investments in companies that not only offer compelling products but also possess strong leadership teams and a clear path to sustainable growth. While specific investment decisions are made by the Lego Ventures team, the portfolio reflects this strategic direction, featuring companies that are innovating in areas such as interactive storytelling, educational gaming, and platforms that empower children to create their own digital content. Cecilia Qvist's leadership ensures that Lego Ventures remains a key player in shaping the next generation of experiences for children and families worldwide, driving forward the LEGO Group's legacy of innovation through strategic venture capital.