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Velocity Capital Management is an operationally intensive private equity firm, investing across the Sports, Media, and Entertainment sectors. It targets intellectual property owners and operators, along with supporting technology and service companies. The firm employs a value-add partnership, leveraging its expertise to drive accelerated growth and profitability for its portfolio.
Founded in 2021 by David Abrams, Arne Rees, and Erin Edwards, the firm's insight stemmed from recognizing opportunities in the evolving media landscape. They identified a need for specialized capital and operational guidance for IP-centric businesses. The founders bring substantial experience from prominent roles across their target sectors.
Velocity Capital Management partners with established founder-led or management-owned companies and entrepreneurs, primarily in the US and Europe. These businesses seek a strategic partner for long-term growth and operational optimization. Its vision is to transform IP-driven enterprises, fostering value creation throughout the dynamic Sports, Media, and Entertainment ecosystem.
Velocity Capital has 12 tracked investments across 9 companies. The latest tracked deal is $2.1M Seed in Payr in March 2026.