Simply Technology is a Michigan-based managed IT services provider specializing in customized solutions for small to mid-sized businesses in Metro Detroit, including managed IT support, cybersecurity, cloud services, VoIP, network infrastructure, and business solutions like credit card processing and CCTV.[3][4][5] The company serves local businesses by eliminating IT barriers to enable modern, secure, and streamlined operations, acting as passionate problem solvers with a focus on proactive support, innovation, and local expertise.[3][2] Its growth emphasizes cloud transitions, ongoing management, and services that allow clients to focus on core competencies while handling IT complexities.[6]
Simply Technology operates out of Grosse Pointe Woods, Michigan, at 20750 Mack Ave, as an information technology and services firm with around 7 employees, led by principal Martin Adamo.[4][5] While exact founding details are not specified in available sources, the company has established itself as a local player dedicated to Metro Detroit businesses, evolving to offer comprehensive IT solutions amid the rise of cloud computing and digital needs.[3][6] Key early traction includes building a reputation for five-star service, unique problem-solving, and community-focused support, positioning it as a reliable partner for IT modernization.[3]
(Note: A separate Brazilian firm named Simply Technology, founded in 2006 in Minas Gerais, focuses on digital transformation via AI, OCR, and RPA for sectors like finance and insurance; it is distinct from this U.S. entity.[1])
Simply Technology rides the wave of cloud computing adoption and managed IT services demand, providing scalability, flexibility, and efficiency to small and mid-sized businesses transitioning from on-premises infrastructure.[6][3] Timing aligns with the digital landscape shift—where services like servers, storage, and analytics are delivered over the internet—enabling Metro Detroit firms to compete without heavy IT investments.[6] Market forces favoring it include rising cybersecurity needs, remote work via VoIP, and cloud migration trends, influencing the local ecosystem by offering accessible expertise that lets businesses prioritize growth over IT maintenance.[3][6]
Simply Technology is poised to expand its cloud management and cybersecurity offerings as Metro Detroit businesses deepen cloud reliance and face evolving threats. Trends like AI-enhanced IT monitoring and hybrid work will shape its path, potentially growing its local network and employee base beyond 7. Its influence may evolve by solidifying as the go-to IT partner for regional SMBs, much like its current role in making complex tech "look easy," driving operational efficiency in a competitive landscape.[3][6]
Simply has raised $42.0M in total across 4 funding rounds.
Simply's investors include Accomplice VC, Active Impact Investments, Aleph VC, Climate Capital, Thirty Five Ventures, Marc Benioff, Mike Krieger, Shane Neman, Thompson Hutton (Thompson Hutton), Deep Insight, Entrée Capital Ventures, Founder Collective.
Simply has raised $42.0M across 4 funding rounds. Most recently, it raised $25.0M Series C in August 2019.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Aug 1, 2019 | $25.0M Series C | Accomplice VC, Active Impact Investments, Aleph VC, Climate Capital, Thirty Five Ventures, Marc Benioff, Mike Krieger, Shane Neman, Thompson Hutton (Thompson Hutton) | |
| Jun 1, 2018 | $10.0M Series B | Accomplice VC, Active Impact Investments, Aleph VC, Climate Capital, Deep Insight, Entrée Capital Ventures, Founder Collective, General Atlantic, Thirty Five Ventures, Mike Krieger, Shane Neman | |
| Aug 1, 2014 | $5.0M Series A | Aleph VC, Deep Insight, Entrée Capital Ventures, Founder Collective, General Atlantic, Marc Benioff, Thompson Hutton (Thompson Hutton) | |
| May 1, 2013 | $2.0M Seed | Aleph VC, Deep Insight, FJ Labs, Founder Collective, Tamar Technology Ventures, Adam Gries, Jeremy Stoppelman, Marc Benioff, Roy Rodenstein, Simon Gelfand, Thompson Hutton (Thompson Hutton) |
