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§ Private Profile · 353 Sacramento St Floor 21 San Francisco, CA 94111 United States
Merge is a company.
Merge has raised $85.0M across 4 funding rounds.
Key people at Merge.
Merge has raised $85.0M in total across 4 funding rounds.
Merge provides a unified API platform for customer-facing integrations, simplifying how B2B SaaS companies, LLMs, and Fortune 500 organizations connect with hundreds of third-party applications. Its developer-friendly, cloud-native interface streamlines integration creation and management, abstracting complex API specifications across categories like HRIS.
The company was founded to solve the pervasive challenge of fragmented API integrations. Identifying a clear market need for a singular, efficient solution, it consolidates external software access. This approach significantly reduces development overhead, accelerating feature delivery for businesses embedding comprehensive integrations.
Merge empowers diverse clients, including frontier LLMs, B2B SaaS providers, and Fortune 500 organizations, enabling integration of robust capabilities without extensive development. Its long-term vision is to drive the evolution of integrations, establishing a foundational layer for secure, efficient connectivity across the dynamic software ecosystem.
Merge is a venture-backed software company that provides a unified API platform for handling integrations with third-party HRIS, payroll, accounting, and CRM systems, enabling B2B companies to scale integrations efficiently without building them in-house[4]. It serves product engineering teams at high-growth companies like AngelList, Ramp, and Apollo.io, solving the problem of time-consuming, costly custom integrations by offering pre-built, reliable connections that speed up roadmaps, cut engineering costs, and boost customer acquisition[4]. With over 3,000 organizations using the platform and 150+ integrations released in two years since 2020, Merge demonstrates strong growth momentum, culminating in a $55 million Series B led by Accel in 2023, bringing total funding to ~$74.5 million[4].
Merge was founded in June 2020 by a team focused on addressing the integration challenges in B2B software[4]. The idea emerged from recognizing how product teams waste resources on repetitive integrations with vendor systems, leading to the creation of a standardized platform that abstracts away the complexity[4]. Early traction came quickly, with adoption by iconic customers like TripActions, Divvy by Bill.com, and Gem, proving the product's value in reducing engineering overhead and enabling faster experimentation; this momentum supported a Series A and rapid expansion to 3,000+ users by the Series B announcement[4].
Merge rides the wave of the B2B integration explosion, where SaaS proliferation demands seamless connectivity across fragmented ecosystems like HR tech and finance tools[4]. Timing is ideal amid rising API-first architectures and no-code/low-code trends, as companies prioritize speed over custom builds to compete in crowded markets[4]. Market forces favoring Merge include surging demand from fintechs (e.g., Ramp, Divvy) and talent platforms (e.g., AngelList, Apollo), where integrations unlock vendor partnerships and customer growth; it influences the ecosystem by becoming the de facto layer, reducing fragmentation and enabling faster innovation across B2B SaaS[4].
Merge is poised to dominate as the integration layer for every B2B company, expanding its 150+ integrations and team with Series B capital to chase universal adoption[4]. Trends like AI-driven automation and deeper API composability will amplify its role, potentially evolving it into a full-stack embeddable platform. As B2B stacks grow more complex, Merge's customer-centric focus positions it to shape how software companies scale globally, turning integrations from a burden into a competitive edge[4].
Key people at Merge.
Merge has raised $85.0M across 4 funding rounds. Most recently, it raised $55.0M Series B in October 2022.
Merge has raised $85.0M in total across 4 funding rounds.
Merge's investors include Accel, Addition, Boldstart Ventures, Electric Capital, FirstMark Capital, Giant Ventures, Heavybit, Matrix, New Enterprise Associates, Radical Ventures, Spark Capital, Susa Ventures.