MarketInvoice
MarketInvoice is a company.
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Financial History
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Leadership Team
Key people at MarketInvoice.
MarketInvoice is a company.
Key people at MarketInvoice.
Key people at MarketInvoice.
MarketInvoice, now operating as part of Kriya (formerly MarketFinance), is a UK-based fintech company founded in 2011 that provides invoice financing, business loans, lines of credit, and embedded finance solutions like PayLater to small and medium-sized enterprises (SMEs).[1][2][3] It enables businesses to sell unpaid invoices for immediate cash flow, bridging gaps while awaiting customer payments, and has advanced over £4 billion in credit to UK SMEs, serving entrepreneurs needing quick working capital without traditional delays.[1][2][3] The platform connects businesses with institutional investors, integrates with accounting software like Xero, and offers flexible terms with no minimum/maximum invoice sizes, solving cash flow challenges for growth-stage companies.[3]
By 2025, following rebrands and product expansions, it powers B2B payments for partners like Halfords and Stripe, with embedded PayLater allowing deferred checkout terms to boost sales.[2]
MarketInvoice was founded in 2011 by Anil Stocker (CEO), alongside co-founders Charles Delingpole and Ilya Kondrashov, whom he met at Cambridge University.[1][2][5] Stocker, from a financial services background, spotted the cash flow bottleneck for SMEs waiting on large invoices from blue-chip clients, launching the UK's first online invoice marketplace to fund them via institutional investors.[1][3] Early traction came in 2013 when the British Business Bank began funding through the platform; by 2015, it secured its first venture capital round.[2]
Pivotal moments included a 2019 £56 million Series B led by Barclays and Santander InnoVentures (valuing it at ~£85 million), fueling expansion,[1][4] followed by rebrands to MarketFinance in 2019 for broader lending and Kriya later, with launches of loans (2017-2018) and PayLater (2022).[2] In October 2025, Allica Bank acquired 100% of Kriya, integrating its tech into digital banking for established businesses.[2]
MarketInvoice rides the embedded finance wave in UK fintech, where SMEs—92% aware of its revenue-boosting potential—demand flexible B2B payments amid multichannel e-commerce growth.[2][7] Timing aligns with post-Brexit SME funding gaps and digital banking shifts, as banks partner with fintechs like it for disruptive lending (e.g., Barclays' leads program).[1][4] It influences the ecosystem by accelerating £4 billion in SME credit, enabling exports and scaling, while integrations with Stripe and Halfords embed its tech into commerce platforms, normalizing "Pay with Kriya" for deferred terms.[2]
Market forces like rising BNPL adoption (despite 3-year lag in B2B rollout) and Allica Bank's 2025 acquisition position it to deepen SME-digital bank synergies.[2][7]
Post-Allica acquisition, Kriya (including MarketInvoice) will likely integrate deeper into challenger banking, expanding embedded PayLater across more merchants and channels via tools like the Kriya Merchant Portal.[2][7] Trends like multichannel B2B commerce and AI-driven credit will shape it, potentially scaling beyond £4 billion in lending amid UK SME revenue pressures.[2][7] Its influence may evolve from standalone fintech to core infrastructure for SME finance, powering growth in a fragmented market—echoing its founding mission to eradicate cash flow barriers for UK entrepreneurs.[1]
