Gap

Gap Inc. operates as a global apparel and accessories retailer, offering a diverse portfolio of brands including Old Navy, Gap, Banana Republic, and Athleta. The company specializes in designing, marketing, and selling clothing and accessories through its extensive retail store network and robust e-commerce platforms, delivering a wide range of fashion options to a global consumer base.

The company was founded in 1969 by Donald Fisher and Doris Fisher in San Francisco. Their initial insight stemmed from their personal frustration with the difficulty of finding a simple pair of well-fitting jeans, which led them to establish a store focused on simplifying the shopping experience for adult denim and records. This foundational concept quickly expanded, shaping Gap into a prominent retail entity.

Gap Inc. serves a broad spectrum of consumers, from those seeking accessible family fashion to individuals desiring premium casual wear or performance apparel. The company's vision centers on inspiring authentic self-expression through its products and experiences, aiming to connect with and empower diverse communities while continually advancing fashion's role in personal and cultural identity.