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Event has raised $3.0M across 1 funding round.
Key people at Event.
Event was founded by Mitch Thrower (Chairman & Founder).
Event has raised $3.0M in total across 1 funding round.
Events.com is a cloud-based software-as-a-service enterprise operating from an undisclosed headquarters location that provides a comprehensive digital platform for managing event registration, ticketing, and participant services. The organization consolidates multiple disparate event technologies into a single scalable infrastructure designed to streamline complex logistical operations for both live and virtual gatherings located worldwide. Operating primarily through a subscription-based business model, the company delivers specialized management software tailored to the specific administrative needs of event organizers, sports directors, and social gathering coordinators. While the platform facilitates digital infrastructure for various live entertainment sectors and participant experiences, specific operational scale metrics, including total funding raised, current corporate valuation, and active user counts, remain undisclosed. Events.com was officially established in the year 2011 by co-founders Mitch Thrower and Stephen Partridge, who currently serves as the enterprise's chief operating officer.
Event has raised $3.0M across 1 funding round. Most recently, it raised $3.0M Seed in August 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Aug 1, 2021 | $3M Seed | — | 2XN, Coelius Capital, Crosslink Capital, Eclipse Ventures, Golden Ventures, IA Capital Group, Lemnos Labs, MS&AD Ventures, Pareto Holdings, Polychain Capital, Queensbridge Venture Partners, Quiet Capital, UpHonest Capital, Greg Brockman, Immad Akhund, Jeff Seibert, Kyle Vogt, Matt Brezina, Wayne Chang | Announced |
Key people at Event.
Leap Event Technology is a technology company offering an all-in-one suite of event management tools, including ticketing, mobile apps, experiential marketing, merchant services, and management solutions.[1] It serves iconic brands and event organizers by transforming events into mobile-first, data-driven experiences that capture customer touchpoints from ticket purchase to onsite activities, optimizing engagement and outcomes.[1]
The platform solves key challenges in event production by combining technology, data capture, and expert marketing services into a unified solution, enabling organizers to create electrifying, unforgettable experiences while streamlining operations.[1]
Specific founding details for Leap Event Technology are not detailed in available sources, but the company positions itself as a modern provider of comprehensive event tech, emphasizing innovation in mobile-first experiences and data optimization.[1] Its emergence aligns with the growing demand for integrated platforms that go beyond basic ticketing to full experiential management, distinguishing it from staffing-focused or legacy providers in the space.[1][3]
Early traction likely stems from partnering with high-profile brands seeking elevated event solutions, building on industry shifts toward tech-enabled, data-rich events post-pandemic.[1]
Leap Event Technology rides the wave of hybrid and data-centric event management, where post-pandemic recovery has accelerated demand for seamless digital-physical integrations amid rising expectations for personalized, trackable attendee journeys.[1][4][7] Timing is ideal as event budgets rebound, with market forces like AI-driven personalization, mobile ubiquity, and ROI-focused analytics favoring comprehensive platforms over fragmented tools.[1][6]
It influences the ecosystem by empowering brands to maximize data from events, contributing to trends in experiential marketing and operational efficiency, similar to how competitors like Cvent or Eventscribe handle larger-scale logistics but with Leap's emphasis on mobile and merchant synergies.[1][4]
Leap Event Technology is poised to expand as event tech consolidates around AI-enhanced personalization, predictive analytics, and seamless hybrid formats, potentially integrating features like behavior mapping or advanced polling to stay ahead.[1][6] Trends such as rising virtual-hybrid demand and sustainability-focused data tools will shape its path, amplifying its role for global brands.[7]
Its influence may evolve toward dominating mid-to-large experiential events, tying back to its core promise of elevating experiences through unified tech and data—positioning it as a go-to for organizers prioritizing engagement over basics.[1]
Event was founded by Mitch Thrower (Chairman & Founder).
Event has raised $3.0M in total across 1 funding round.
Event's investors include 2xN, Coelius Capital, Crosslink Capital, Eclipse Ventures, Golden Ventures, IA Capital Group, Lemnos Labs, MS&AD Ventures, Pareto Holdings, Polychain Capital, QueensBridge Venture Partners, Quiet Capital.