Artists and Instigators

SeventySix Capital operates as a venture capital firm and sports investment platform, actively building and advising companies transforming sports, technology, media, and entertainment. It integrates investment funds, a specialized advisory agency, and an athlete venture group. This comprehensive structure allows the firm to identify and capitalize on evolving sports asset class opportunities, fostering innovative ventures with strategic capital and expertise.

The firm originated in 1999 as Artists & Instigators, founded by Wayne Kimmel. An experienced entrepreneur and investor, Kimmel initially recognized the early intersection of technology and consumer markets. This foundational insight guided the firm’s evolution and re-establishment as SeventySix Capital, now keenly focused on the rapidly expanding sports economy and its adjacent technological advancements.

SeventySix Capital primarily supports entrepreneurs developing disruptive solutions across the broad sports ecosystem. Its vision is to drive significant innovation and growth throughout the multi-trillion-dollar sports asset class. By providing both financial and strategic capital, the firm empowers founders to shape the future of sports and entertainment.