Wharton Asset Management

Wharton Asset Management operates as a London-based single-family office, providing private equity investment to support emerging businesses and founders. The firm strategically deploys capital to foster growth within its portfolio companies, focusing on backing promising entrepreneurs across various sectors. Its investment approach centers on identifying and nurturing innovative ventures with high potential for future development and market disruption.

The firm was established in 1992 by Gaby Salem, who serves as its Managing Director. Salem founded Wharton Asset Management with the insight that dedicated family office capital could offer flexible and long-term support to founders, allowing them to build significant enterprises. His leadership has guided the firm's investment strategy since its inception, leveraging a discerning eye for entrepreneurial talent and market opportunities.

Wharton Asset Management primarily serves founders and growing companies seeking early-stage or growth capital and strategic partnership. The firm's long-term vision is to be a consistent and impactful backer of "the next big thing," continually seeking out and investing in innovative businesses that aim to reshape their respective industries. It remains committed to empowering entrepreneurs to realize their ambitious goals.