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Key people at VIX, Inc..
VIX, Inc. was founded in 1999 by Santiago Pehar (CPO & Co-founder).
VIX, Inc. operates a prominent Spanish-language streaming service, delivering on-demand and live content. Its platform features a vast library of movies, series, and telenovelas, complemented by live channels for sports and news. VIX employs a hybrid model, offering free, ad-supported programming and a premium subscription for varied audience preferences.
The company originated as Planet Networks in 1999, evolving into Batanga Media. Rafael Urbina-Quintero founded Batanga Media, recognizing an opportunity to engage Hispanic audiences digitally. This led to the VIX streaming service. Batanga Media formally rebranded as VIX, Inc. in 2016, cementing its content delivery specialization.
VIX serves the Spanish-speaking demographic, delivering accessible, culturally relevant entertainment. The company aims to be the premier platform for Spanish-language content, fostering community through engaging narratives. Its vision involves expanding its library and technological reach to democratize media access for Hispanic communities.
Key people at VIX, Inc..
VIX, Inc. was founded in 1999 by Santiago Pehar (CPO & Co-founder).
Vix Technology (often referred to as Vix, Inc. in some contexts) is a global leader in intelligent transportation systems, automated fare collection, and transit analytics for public transit agencies.[1][2] The company builds modular software and hardware solutions—including real-time travel information systems, mobile ticketing, and data insights platforms—that serve transit operators and riders worldwide, solving the complexities of modern public transit to boost ridership, reduce emissions, and optimize operations.[1][2] With over 35 years of experience, Vix has deployed systems in 200+ cities, 500,000+ devices, and maintains 12 offices across APAC, Europe, and North America as part of the ICM Mobility Group.[2]
Note on ambiguity: Search results distinguish Vix Technology (transit tech firm) from ViX (a Spanish-language streaming service owned by TelevisaUnivision, originally VIX Inc., focused on AVOD/SVOD content for Hispanic audiences).[3][4][5][6][7] This overview focuses on Vix Technology as the matching "Vix, Inc." entity; ViX streaming is a separate media company acquired by Univision in 2021.[4]
Vix Technology traces its roots to over 35 years in public transit, evolving from early fare collection systems into a comprehensive provider of intelligent transportation solutions.[2] Key milestones include deploying over 500,000 devices and systems across 200 cities worldwide, with a modular approach developed to integrate complex partner networks and technologies.[1][2] As part of the ICM Mobility Group, Vix has expanded its global footprint through 12 offices and a 450+ employee team, emphasizing innovation in sustainable urban mobility.[2] Pivotal moments include pioneering mobile ticketing and transit analytics, which have driven widespread adoption by transit agencies seeking to enhance rider access and operational efficiency.[1]
Vix rides the wave of smart cities and sustainable mobility, where urbanization and climate goals demand efficient public transit amid rising EV adoption and post-pandemic ridership recovery.[1][2] Timing aligns with global pushes for contactless payments and data-driven operations, amplified by market forces like government funding for green infrastructure and IoT proliferation in transport. Vix influences the ecosystem by partnering with agencies worldwide, fostering an innovation network that standardizes modular tech—reducing barriers to transit use and supporting net-zero urban goals through lower emissions.[2]
Vix is poised to expand in AI-enhanced analytics and integrated mobility-as-a-service, capitalizing on 5G/IoT for hyper-real-time transit and autonomous vehicle tie-ins. Trends like urban densification and ESG mandates will propel demand, potentially doubling deployments as cities electrify fleets. Its influence may evolve toward ecosystem orchestration, leading consortia for open transit standards—cementing its role as the backbone of connected, equitable public transport and echoing its mission to make transit accessible for all.[1][2]
