Tul is a technology company.
Tul has raised $184.0M across 2 funding rounds.
Tul has raised $184.0M in total across 2 funding rounds.
Tul is a technology company founded in 2020 and headquartered in Bogotá, Colombia, operating a marketplace platform that connects construction manufacturers with small businesses to source materials, hardware, and tools.[2][3] It serves the construction and hardware industries by enabling businesses to search, compare, and purchase products efficiently, addressing supply chain fragmentation in these sectors.[2][3] The company has raised $213.29M in funding, including a recent line of credit, and recently merged with Brazilian counterpart Sooper in June 2024 to expand its portfolio to 82,000 products and 10,000 customers across Spanish-speaking markets like Mexico and Colombia, plus Brazil.[3]
Tul solves key pain points in construction logistics by streamlining procurement for small businesses, which often struggle with fragmented suppliers and pricing transparency.[2][3] Its growth momentum includes significant venture backing from investors like Grupo Bancolombia, Monashees+, Avenir, Gerdau Next Ventures, and Coatue, reflecting strong market validation in Latin America's burgeoning construction tech space.[3]
Tul was founded in 2020 by Enrique Villamarin Lafaurie (Co-Founder & CEO), Nicolas Villegas (Co-Founder & CTO), and Juan Carlos Narváez amid the rise of digital marketplaces in Latin America.[2][3] The idea emerged to digitize the notoriously inefficient construction supply chain, where small businesses faced challenges in discovering and comparing materials from manufacturers.[2] Early traction came quickly through its Bogotá base, leading to rapid funding rounds totaling over $213M and expansion into Mexico, culminating in the strategic 2024 merger with Sooper to combine regional expertise and scale operations.[3]
(Note: TUL Corporation, a separate Taiwanese GPU maker founded in 1997, shares a similar name but operates in unrelated hardware/graphics sectors.[1])
Tul rides the wave of Latin American proptech and logistics digitization, where construction spending is surging due to urbanization and infrastructure booms in countries like Colombia, Mexico, and Brazil.[3] Timing is ideal post-pandemic, as small businesses shift online for resilient supply chains amid volatile material costs and e-commerce growth in emerging markets.[2] Market forces like rising VC interest in B2B marketplaces (e.g., from Coatue and Monashees+) favor Tul, positioning it to consolidate fragmented industries and influence ecosystem efficiency by onboarding more manufacturers and enabling data-driven procurement.[3]
Tul is poised for accelerated growth through its Sooper merger, potentially dominating LatAm construction e-commerce with expanded product depth and cross-border logistics.[3] Trends like AI-enhanced supply chain optimization (aligning with its machine learning patents) and sustainable building materials will shape its path, while infrastructure investments in the region amplify tailwinds.[3] Its influence may evolve from a regional marketplace to a full-stack proptech leader, drawing more global investors—watch for further M&A or IPO moves to cement that trajectory, building on its $213M war chest and customer base.
Tul has raised $184.0M in total across 2 funding rounds.
Tul's investors include 8VC, AngelList, EVE Atlas, Fontinalis Partners, Foundamental, Greycroft, Kayne Anderson Capital Advisors, Revolution, Story Ventures, Tiger Global Management, Trifecta Growth Equity, Y Combinator.
Tul has raised $184.0M across 2 funding rounds. Most recently, it raised $180.0M Series B in January 2022.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jan 1, 2022 | $180.0M Series B | 8VC, AngelList, EVE Atlas, Fontinalis Partners, Foundamental, Greycroft, Kayne Anderson Capital Advisors, Revolution, Story Ventures, Tiger Global Management, Trifecta Growth Equity, Y Combinator, Amit Jindal, Kelvin Beachum Jr., Kunal Shah, Rodolphe Ardant | |
| Oct 1, 2020 | $4.0M Seed | Abstract Ventures, Bond, Comcast Ventures, Felicis Ventures, Fifth Wall, Moderne Ventures, MS&AD Ventures, NFX, Propel Venture Partners, Sinai Ventures, Vine Ventures LP, Louis Beryl, Oren Dobronsky |