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§ Private Profile · Culver City, CA, USA
Trust funds.
TrustEgg has raised $1.1M across 2 funding rounds.
Key people at TrustEgg.
TrustEgg was founded in 2011 by Jeffrey Brice (Founder/CEO) and Gabe Krambs (Founder/CTO).
TrustEgg has raised $1.1M in total across 2 funding rounds.
TrustEgg is the simple, social way to save for a child's future.
TrustEgg will dramatically change the US savings rate, one child at a time.
TrustEgg enables parents to create a Trust for their child in minutes for free. Parents can invite family and friends to make contributions. The Trust Fund is invested with Vanguard and earns a market rate of return until the child turns 18.
The simple, social nature of TrustEgg will dramatically change the savings rate for the 70+ million children in the US.
Key people at TrustEgg.
TrustEgg is a Y Combinator-backed fintech startup that enables parents and families to easily create and manage trust funds for their children online. Its platform allows anyone to set up a trust account without expensive legal fees, making long-term savings accessible and straightforward. TrustEgg serves parents, family members, and friends who want to save and invest for a child's future, offering custodial accounts with no minimum investment and a low annual fee of 0.89% of assets under management. The company emphasizes environmentally responsible investment options, integrating green criteria into its fund selections. TrustEgg addresses the problem of complicated, costly trust fund setups and limited access to child savings plans, helping families build financial security for children with ease and transparency. The startup has gained traction by overcoming regulatory hurdles and partnering with programs like the 1:1 Fund to support lower-income families in saving for their children[1][3][4][6].
TrustEgg was founded in the early 2010s and participated in Y Combinator, which helped it refine its product and business model. The company faced significant regulatory challenges early on, causing delays in launching its service. It also experienced a key co-founder departure but stabilized with CEO Jeff Brice and co-founder/CFO John Zdanowski joining the team. The company relocated operations to San Diego and expanded its marketing leadership by hiring Kinda Hatamle, formerly of Mint.com. TrustEgg's mission emerged from the desire to democratize trust fund creation, making it affordable and accessible to all families, not just those with legal resources. Early pivotal moments include overcoming regulatory standstills and forming partnerships with community savings programs like the 1:1 Fund, which supports thousands of savers in underserved communities[1][5][6].
TrustEgg rides the growing trend of fintech democratizing financial services, particularly in the realm of long-term savings and wealth-building for younger generations. The timing is favorable due to increasing awareness of financial literacy, the rise of socially responsible investing, and demand for digital-first, low-cost financial products. Market forces such as regulatory modernization, the growth of custodial accounts, and the expansion of community savings initiatives support TrustEgg’s mission. By simplifying trust fund creation and integrating ESG principles, TrustEgg influences the broader ecosystem by promoting financial inclusion and ethical investing for children’s futures, potentially shaping how families approach wealth transfer and savings in the digital age[1][4].
Looking ahead, TrustEgg is positioned to expand its reach by deepening partnerships with community savings programs and enhancing its environmentally responsible investment offerings. Trends such as increased demand for sustainable finance, digital trust management, and financial inclusion will likely shape its growth trajectory. The company may evolve by adding more personalized investment options, educational tools, and broader financial planning services for families. As regulatory environments continue to adapt, TrustEgg’s early navigation experience gives it a competitive edge. Its influence could grow as it helps redefine how trust funds and child savings accounts are managed, making long-term financial security more accessible and aligned with modern values. This ties back to its founding mission of empowering families to build a better financial future for their children with simplicity and responsibility[1][4][6].
TrustEgg was founded in 2011 by Jeffrey Brice (Founder/CEO) and Gabe Krambs (Founder/CTO).
TrustEgg has raised $1.1M in total across 2 funding rounds.
TrustEgg's investors include 7BC Venture Capital, Canvas Ventures, ff Venture Capital, Founder Collective, Grand Ventures, Graph Ventures, Mucker Capital, Pitbull Ventures, Precursor Ventures, Quiet Capital, Red Swan Ventures, Renegade Partners.
TrustEgg has raised $1.1M across 2 funding rounds. Most recently, it raised $1.0M Seed in December 2013.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Dec 1, 2013 | $1M Seed | — | 7BC Venture Capital, Canvas Ventures, FF Venture Capital, Founder Collective, Grand Ventures, Graph Ventures, Mucker Capital, Pitbull Ventures, Precursor Ventures, Quiet Capital, RED Swan Ventures, Renegade Partners, Rubicon VC, Social Capital, Tenaya Capital, ULU Ventures, Uncork Capital, Underdog Labs, Howard Love, Paul Stahura | Announced |
| Feb 20, 2013 | $100K Seed | John Zdanowski | — | Announced |