Loading organizations...
§ Private Profile · Cali, Colombia
Reliable background checks & fraud prevention tools for Latin America.
Truora has raised $15.0M across 1 funding round.
Key people at Truora.
Truora was founded in 2018 by Maite Muniz Telleria (Founder) and Cesar Pino (Founder) and David Cuadrado (Founder) and Daniel Bilbao (Founder).
Truora has raised $15.0M in total across 1 funding round.
Truora provides safe and reliable background checks and fraud prevention services for Latin America, through APIs and web service solutions.
We operate in 6 countries (Mexico, Colombia, Peru, Costa Rica, Brazil and Chile) and are expanding rapidly.
Our customers include Latam's top martketplaces (i.e. Didi, Rappi, Liftit), FinTech startups, large financial institutions and large HR firms as well.
Our software allows for: background check verifications, continuous identity verification, digital identity solutions, OCR technologies and document authentication, KYC solutions and biometric validations.
Our team is composed of 4 founders with expertise in the security and fraud prevention, as well as 60+ expert software engineers. We have offices across Latam, with our tech teams based in Colombia.
Truora is a Colombian-founded technology startup specializing in reliable background checks and fraud prevention tools tailored for Latin America. It provides businesses with instant identity verification, background checks, digital identity validation, and fraud detection services through APIs and web platforms. Truora serves a broad range of clients including leading marketplaces (e.g., Rappi, Didi), fintech startups, financial institutions, and HR firms across multiple Latin American countries such as Colombia, Mexico, Peru, Chile, Brazil, and Costa Rica. The company addresses critical challenges in user onboarding and fraud reduction, enabling faster, safer transactions and hiring processes in a region with high fraud risk and regulatory complexity. Truora has demonstrated rapid growth and regional expansion since its 2018 founding, supported by investments from firms like Magma Partners, Kaszek Ventures, and Accel Partners[1][3][4][5].
Truora was founded in 2018 in Bogotá, Colombia, by Cesar Pino, Daniel Bilbao (CEO), Maite Muñiz (CPO), and David Cuadrado (CTO), who brought expertise in security, fraud prevention, and software engineering. The idea emerged from a shared vision to boost Latin America’s economic development by increasing trust in hiring and transactional processes through technology. Initially, Truora focused on background checks via WhatsApp for a couple of clients in Colombia, validating employee criminal records and identities. This MVP approach allowed them to refine their product based on direct customer feedback. Early traction included expanding services beyond employee verification to broader fraud prevention and onboarding solutions, quickly scaling to multiple countries and sectors[1][3][8].
Truora rides the growing trend of digital transformation and fraud prevention in emerging markets, particularly Latin America, where rapid fintech adoption and e-commerce growth have increased the need for reliable identity verification and fraud detection. The timing is critical as Latin America’s digital economy expands but faces trust and security challenges. Truora’s solutions help build foundational tech infrastructure that supports safer user onboarding and transactions, fostering greater confidence in digital services. By enabling faster, automated, and regionally compliant verification processes, Truora influences the broader ecosystem by reducing friction and fraud risk, thus accelerating fintech, marketplace, and HR tech growth in Latin America[1][3][4][5].
Truora is poised for continued expansion across Latin America, with plans to deepen market penetration in Brazil and other countries. The company is likely to enhance its product offerings around biometric and AI-driven fraud detection, leveraging WhatsApp integration and other digital channels to tap into the region’s massive user base. Trends such as increased regulatory scrutiny, digital identity adoption, and demand for seamless onboarding will shape Truora’s trajectory. Its commitment to diversity and strong leadership positions it well to attract talent and innovate. As Latin America’s digital economy matures, Truora’s role as a trusted fraud prevention and identity verification partner will become increasingly vital, potentially setting a standard akin to Checkr in the U.S. market[1][3][5][8].
Truora has raised $15.0M across 1 funding round. Most recently, it raised $15.0M Series A in April 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Apr 1, 2022 | $15M Series A | Accel | 20VC, 468 Capital, Acrew Capital, Amplo, Balderton Capital, Blackbird Ventures Australia, Cedar Capital Group, DST Global, Felicis Ventures, Iterative, Kaszek Ventures, Kindred Ventures, Latitud, Luno Expeditions, Monashees, MYASIAVC PTE LTD, Picus Capital, Plug & Play Ventures, Propel Venture Partners, Quona Capital, Sarona Ventures, Weekend Fund, Wollef Ventures, BIZ Stone, Chris Murphy, Claire Diaz Ortiz, Dhaval Chadha, Felipe Feffer, Javier Diaz Evans, Jonas Huckestein, Jonathan Wasserstrum, LEA Sophie Cramer, Ricardo Weder, Stewart Butterfield, TOM Blomfield, Alex Bouaziz, Angela Borrero, Anna Wang, Brian Requarth, Dileep Thazhmon, Huey LIN, Kerry Wang, Maria Echeverri Gomez, Simon Borrero, Tatiana Fontalvo, Valentina Valencia, ~cfa | Announced |
Key people at Truora.
Truora was founded in 2018 by Maite Muniz Telleria (Founder) and Cesar Pino (Founder) and David Cuadrado (Founder) and Daniel Bilbao (Founder).
Truora has raised $15.0M in total across 1 funding round.
Truora's investors include Accel, 20VC, 468 Capital, Acrew Capital, Amplo, Balderton Capital, Blackbird Ventures Australia, Cedar Capital Group, DST Global, Felicis Ventures, Iterative, Kaszek Ventures.
