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STPR Inc. operates as a comprehensive entertainment company, focusing on the development and promotion of 2.5D idol groups and diverse content creators. The firm provides a wide array of services including the planning and production of live events, operating its independent music label STPR Records, and offering robust creator support through content production and management. Its technical approach centers on building a full-spectrum ecosystem for digital talent, encompassing everything from creative development to merchandising and platform integration.
The company was established on June 15, 2018, originating from the insight that a dedicated support structure was essential for cultivating talent within the emerging 2.5D idol and online content creator landscape. This foundation allowed for the integrated management and growth of prominent groups such as SutoPuri, providing them with the necessary infrastructure for producing music, digital content, and engaging live performances, thereby addressing specific market needs.
STPR Inc. serves a broad audience of fans who engage with its managed idol groups and creators across various digital and live platforms. The company’s long-term vision is to continuously identify and empower exceptional talent, nurturing their careers and transforming them into leading entertainment figures. It aims to foster a collaborative environment, consistently initiating new projects with its partners and creators to expand its reach and influence within the entertainment industry.
STPR has 2 tracked investments across 2 companies. The latest tracked deal is $60K Seed in Livetoon in June 2024.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Jun 4, 2024 | Livetoon | $60K Seed | Stpr | — |
| Apr 30, 2024 | Unibirth Production | $130K Seed | Stpr | — |