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§ Private Profile · Austin, TX, USA
StoryFit is a technology company.
StoryFit delivers an artificial intelligence platform offering predictive insights for entertainment and publishing. Utilizing AI and natural language processing, the company analyzes story content, helping creators and studios understand narrative elements, audience reception, and market potential. Its technology pinpoints key characteristics within scripts and manuscripts, optimizing content for target audiences.
Co-founded by Monica Landers and David O'Brien, StoryFit arose from the conviction that AI could empower storytellers with data-driven understanding. Landers, leveraging her media production background, recognized machine learning's potential to enhance creative processes by forecasting audience appeal. This insight merged artistic intuition with analytical foresight.
The platform primarily serves clients across book publishing, film, and television production. StoryFit's vision centers on providing creatives with intelligent data and analytical tools to reveal market opportunities and refine audience engagement. The company seeks to foster innovation within the storytelling ecosystem, facilitating informed decisions throughout content development and distribution.
StoryFit has raised $7.8M across 2 funding rounds.
StoryFit has raised $7.8M in total across 2 funding rounds.
StoryFit has raised $7.8M in total across 2 funding rounds.
StoryFit's investors include Refinery Ventures, Aleph VC, Alumni Ventures, Amplify Partners, Bascom Ventures, Dimension Capital, Draper Associates, Fusion Fund, Humba Ventures, Modern Venture Partners, Shasta Ventures, Streamlined Ventures.
StoryFit has raised $7.8M across 2 funding rounds. Most recently, it raised $6.0M Series A in October 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Oct 1, 2022 | $6M Series A | Refinery Ventures | Aleph VC, Alumni Ventures, Amplify Partners, Bascom Ventures, Dimension Capital, Draper Associates, Fusion Fund, Humba Ventures, Modern Venture Partners, Shasta Ventures, Streamlined Ventures, Susa Ventures, Vzvc, Y Combinator, Alain Hanover, Charlie Songhurst, Erick Miller, Farzad Nazem, IAN Mcnish, Richard Cooperstein, Elkstone, Techstars | Announced |
| Mar 13, 2019 | $1.8M Venture Round | Adam Plotkin | — | Announced |
StoryFit is an AI technology company that builds a platform delivering machine learning insights for narrative content in book publishing, film, and television production.[1][2][3] It serves publishers, studios, streamers, and creative professionals by analyzing scripts and manuscripts to predict audience engagement, optimize content development, generate metadata for discoverability, and provide market readiness ratings—solving the problem of high-risk content decisions through data-driven predictions of commercial success.[1][3][4][5] With roots in publishing and expansion into entertainment, StoryFit raised $5.5 million in Series A funding in 2022 to scale its solutions and hiring, demonstrating strong growth momentum amid rising AI adoption in media.[3]
StoryFit was founded in 2015 in Austin, Texas, initially as Sincware and emerging from AUTHORS.me, a platform connecting authors and publishers.[1][6] CEO Monica Landers, with a background in publishing, co-founded the company alongside CTO Mark Bessen and EVP of Publishing Mary Brendza, driven by a passion for stories and the need for data to predict hits— inspired by concepts like those in *The Bestseller Code*.[2][6] The idea crystallized when their matching algorithm repeatedly proved accurate in identifying high-potential manuscripts, leading to a pivot: AUTHORS.me continued supporting writers, while StoryFit focused on AI analytics for publishers and studios, securing early traction with 10 major publishers testing its tools.[3][6]
StoryFit stands out in AI story analytics through proprietary technology tailored to narrative structure:
These features reduce risk and accelerate storytelling for creatives.[2]
StoryFit rides the wave of AI-driven content intelligence in entertainment, where streamers and publishers face surging demand for personalized, high-engagement stories amid fragmented audiences and rising production costs.[1][3] Timing aligns with NLP advancements and post-pandemic content booms, enabling data-backed decisions over gut instinct—much like how tools from competitors like Vault AI or Wantent analyze performance, but StoryFit's narrative focus fills a gap in pre-production prediction.[1] Market forces like AI democratization (e.g., ESP matrix ranking as a Challenger alongside Taboola) and metadata's proven boost to discoverability favor its growth, influencing the ecosystem by empowering indies, optimizing IP lifecycles, and bridging creative art with commercial scale.[1][2][5]
StoryFit is poised to expand its AI "Story Science" as entertainment leans deeper into predictive analytics for IP optimization and global distribution. Trends like custom AI training on client data and multimodal analysis (e.g., video audience reactions) will shape its path, potentially capturing more streamer budgets amid AI's maturation.[3][5] Its influence may evolve from challenger to leader, transforming how stories are discovered and marketed—ensuring narrative innovation thrives with intelligent data, just as its founders envisioned from Austin's publishing roots.[2][6]