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Ready4 is a technology company.
Ready4 develops an advanced mobile learning platform for standardized exam preparation, offering mobile applications, live online courses, tutoring, webinars, and admissions consulting. The company's technical approach replaces traditional study materials with efficient, interactive, mobile-first solutions for comprehensive student preparation. It focuses on leveraging technology to deliver flexible, accessible, and high-quality educational resources.
Founded in 2013 by Elad Shoushan, a tech entrepreneur and MIT Sloan graduate, Ready4 originated from the insight that mobile technology could offer a more efficient and engaging alternative to cumbersome textbooks for exam preparation. Shoushan, a former Israeli professional basketball player, established the company to modernize and democratize access to high-quality test preparation for students worldwide.
Ready4 primarily serves students globally preparing for standardized exams, providing them with robust mobile-centric preparation tools. The company’s long-term vision is to establish the world’s most advanced mobile learning platform, connecting students with educational opportunities and fundamentally transforming how they approach and succeed in test preparation through accessible technology.
Ready4 has raised $11.6M across 3 funding rounds.
Ready4 has raised $11.6M in total across 3 funding rounds.
Ready4 has raised $11.6M in total across 3 funding rounds.
Ready4's investors include Square Peg Capital, Brian Shin, Edward Roberts In remembrance, Eric Dobkin, Jamie McCourt, Margot Carter, Mitchell Roberts, Atlas Venture, Living Mountain Capital, Jeff Fagnan, TAL Education Group, Yongjin Group.
Ready4 is a machine learning-based, gamified mobile app for exam preparation, targeting standardized tests like GMAT, GRE, SAT, ACT, PSAT, and MCAT.[1][2] It serves over 2 million students across 150+ countries, offering AI-powered live and on-demand courses, admissions consulting, and partnerships with 60+ universities including Harvard and MIT, solving the problem of accessible, personalized test prep beyond traditional markets.[1][2] The app replaces heavy books with smartphone-based learning, including live chats with professors and tools for school research and scholarships, and was acquired by TAL Education Group in February 2019 after raising $9.04M.[1][3]
Founded in 2013 in Boston, Massachusetts, Ready4—formerly LTG Exam Prep Platform—emerged to democratize exam prep through mobile technology and adaptive learning.[1][3] Led by CEO Elad Shoushan, the team of data scientists, content experts, and mobile engineers built a consumer platform that quickly gained traction, helping millions improve scores and partnering with top universities.[1][2] A pivotal moment came with its 2019 acquisition by TAL Education Group, which integrated Ready4's expertise to expand K-12 and test prep globally, committing to educational access regardless of location or income.[1]
Ready4 rides the edtech wave of AI-driven personalization and mobile learning, capitalizing on smartphone ubiquity to disrupt traditional test prep dominated by in-person or desktop tools.[1][3] Timing aligned with rising global demand for standardized tests amid international education mobility, amplified by post-2010s mobile adoption and AI advancements.[2] Market forces like expanding online education (boosted by its TAL acquisition) and university needs for diverse talent pools favor its model, influencing the ecosystem by setting benchmarks for accessible, scalable prep that bridges income and geographic gaps.[1]
Post-acquisition, Ready4 will likely deepen integration with TAL's K-12 offerings, expanding AI features and international partnerships amid growing edtech AI trends like generative tools for customized content.[1] Rising test-optional debates and hybrid learning could challenge it, but momentum in grad/undergrad admissions and emerging markets positions it for sustained growth, evolving from prep app to full educational gateway—echoing its founding mission to unlock dreams for all students.[1][2]
Ready4 has raised $11.6M across 3 funding rounds. Most recently, it raised $5.0M Series A in February 2016.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Feb 1, 2016 | $5.0M Series A | Square Peg Capital | Brian Shin, Edward Roberts In remembrance, Eric Dobkin, Jamie McCourt, Margot Carter, Mitchell Roberts, Atlas Venture |
| Jul 30, 2015 | $3.6M Seed | Edward Roberts In remembrance, Mitchell Roberts, Atlas Venture, Living Mountain Capital | |
| Aug 21, 2014 | $3.0M Other Equity | Jamie McCourt, Margot Carter, Jeff Fagnan, TAL Education Group, Yongjin Group, Victor Wang |