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§ Private Profile · Boston, MA, USA
Profitero is a technology company.
Profitero has raised $39.1M across 5 funding rounds.
Key people at Profitero.
Profitero has raised $39.1M in total across 5 funding rounds.
Profitero offers a SaaS platform for digital commerce intelligence, empowering brands to optimize online sales. It unifies media, content, operations, and strategy, delivering advanced analytics and retail insights. This enables clients to monitor product presence, pricing, and promotional effectiveness across e-retail channels, facilitating data-driven decisions and efficient digital shelf execution.
Founded in 2010 by Vol Pigrukh, Dmitry Vysotski, and Kanstantsin Chernysh, Profitero addressed the need for comprehensive eCommerce analytics. Their vision was to revolutionize how brands track digital performance. They pioneered data collection and analysis for online retail, building a platform providing granular data and strategic intelligence for navigating the digital commerce landscape.
Profitero serves brands seeking to master their digital shelf and accelerate online growth. The platform empowers clients to consolidate disparate data, translating information into actionable strategies. The company’s vision focuses on integrated, intelligence-driven solutions simplifying digital commerce, helping brands achieve sustained competitive advantage.
Profitero has raised $39.1M in total across 5 funding rounds.
Profitero's investors include Lew Moorman, Conviction Capital, Episode 1 Ventures, Polaris Partners, Noel Ruane, Bank of Ireland, Enterprise Ireland.
Key people at Profitero.
Profitero has raised $39.1M across 5 funding rounds. Most recently, it raised $20.0M Series B in April 2020.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Apr 21, 2020 | $20M Series B | LEW Moorman | Conviction Capital | Announced |
| Apr 1, 2018 | $10M Series U | — | Episode 1 Ventures, Polaris Partners | Announced |
| Jun 1, 2014 | $8M Series A | Noel Ruane | Episode 1 Ventures, Polaris Partners | Announced |
| Dec 18, 2011 | $980K Venture Round | Bank OF Ireland | Enterprise Ireland | Announced |
| Sep 1, 2010 | $110K Series A | — | Episode 1 Ventures | Announced |
Profitero is a digital commerce intelligence company that provides AI-driven *digital shelf* analytics, data and expert services to consumer brands and retailers to improve online product performance across major e‑commerce channels and retailers worldwide[1][2].
High-Level Overview
Origin Story
Core Differentiators
Role in the Broader Tech Landscape
Quick Take & Future Outlook
Quick takeaway: Profitero is a scaled, AI‑forward digital‑shelf analytics and activation provider that helps brands convert granular e‑commerce data into improved discoverability, content and sales across global retailers, with momentum driven by retail media growth and the automation opportunities of AI[1][2][5].