Pricemoov is a technology company.
Pricemoov has raised $13.0M across 2 funding rounds.
Pricemoov has raised $13.0M in total across 2 funding rounds.
Pricemoov has raised $13.0M in total across 2 funding rounds.
Pricemoov's investors include 360 Capital Partners, Expon Capital, Motier Ventures, True Global Ventures, Eric Larchevêque, Pascal Gauthier, Pierre Lavaux, Sebastien Borget, Alven, Blossom Capital, Entrepreneur First, Kima Ventures.
Pricemoov is a Paris-based technology company founded in 2016 that builds a cloud-native, AI-powered pricing platform for dynamic price management and optimization.[1][3][4] It serves B2B and B2C businesses in sectors like retail (grocery, home improvement, furniture, pharmacies), automobile parts, and office products, helping them solve complex pricing challenges amid digital commerce growth, such as managing millions of SKUs across channels, combating inflation, and adapting to competitor moves.[1][3][4] The platform drives profitability by enabling real-time, data-driven decisions—optimizing spot prices daily based on inventory and demand, protecting margins, boosting revenue through omnichannel consistency, and automating workflows to reduce errors—while offering intuitive tools for pricing teams, with pricing starting at €2,000 per month.[1][2][4] Customers report strong growth momentum, praising its scalability, reliability, and team responsiveness, positioning it as a leader in a B2B price optimization market projected to grow at 11.1% CAGR.[2][3]
Pricemoov emerged in 2016 in Paris, France, amid the retail sector's shift to digital commerce, where businesses grappled with exploding SKU volumes, multichannel sales, fierce competition, and eroding margins from cost pressures—making pricing a high-stakes, real-time imperative beyond manual capabilities.[3][4] The founders, drawing from pricing expertise, created the company to simplify this complexity, championing transparent, accessible tools over "black box" approaches, with a mission to make intelligent pricing decisions available to all teams.[1][4] Early traction built on delivering an adaptable platform for B2B/B2C needs, earning trust from global retailers through proven reliability and ongoing innovations, as evidenced by customer testimonials on its rapid deployment and value in high-stakes environments.[2][4]
Pricemoov rides the wave of AI-driven revenue management in retail and eCommerce, where dynamic pricing has become essential amid volatile markets, supply chain disruptions, and personalized customer expectations—fueling a B2B optimization software market booming at 11.1% CAGR through real-time adaptability.[3] Its timing aligns perfectly with post-pandemic digital acceleration, where retailers manage hyper-complex catalogs across channels; market forces like inflation, competitor aggression, and omnichannel demands favor its strengths in automation and data insights over legacy tools.[1][4] By enabling smarter, faster decisions, Pricemoov influences the ecosystem, helping traditional retailers compete with agile online players and setting benchmarks against rivals like Pricefx, Luca, and QuickLizard in profitability-focused innovation.[3]
Pricemoov is poised for accelerated expansion by deepening AI capabilities, expanding marketplace integrations, and targeting emerging markets in volatile sectors like retail and manufacturing.[2][3] Trends like advanced predictive analytics, edge AI for real-time global pricing, and sustainability-linked pricing will shape its trajectory, amplifying its role in helping businesses navigate economic uncertainty. Its influence could evolve from niche optimizer to ecosystem standard, as more firms prioritize intelligent pricing for survival—unlocking revenue potential in an era where right price, right time defines winners, much like its founding promise to simplify complexity for all.[1][4]
Pricemoov has raised $13.0M across 2 funding rounds. Most recently, it raised $10.0M Series A in April 2023.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Apr 1, 2023 | $10.0M Series A | 360 Capital Partners, Expon Capital, Motier Ventures, True Global Ventures, Eric Larchevêque, Pascal Gauthier, Pierre Lavaux, Sebastien Borget | |
| Sep 1, 2018 | $3.0M Seed | Alven, Blossom Capital, Entrepreneur First, Kima Ventures, Point Nine Capital, Script Capital, #SecretFund, White Star Capital, Justin Ziegler, Pascal Gauthier, Thibaud Elziere |