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§ Private Profile · Nashville, TN, USA
Moontoast is a company.
Moontoast has raised $15.5M across 3 funding rounds.
Key people at Moontoast.
Moontoast was founded in 2008 by Marcus Whitney (Co-Founder and Chief Technology Officer).
Moontoast has raised $15.5M in total across 3 funding rounds.
Moontoast developed a digital commerce platform designed to enable brands to create interactive shopping experiences, seamlessly integrating social media with e-commerce functionalities. The company's core product provided tools for audience engagement across various digital channels, enhancing brand interactions and driving consumer activity through a unified social activation engine.
Co-founded in 2008 by Marcus Whitney and Joseph Glaser II, Moontoast emerged from the insight that social media platforms offered an untapped frontier for direct consumer engagement and commerce. Whitney, serving as Chief Technology Officer and later Chief Information Officer, and Glaser led the firm in pioneering methods to bridge social interaction with transactional opportunities.
The platform primarily served brands aiming to deepen consumer relationships and expand their reach within the evolving digital landscape. Moontoast's vision centered on fostering a more dynamic and integrated approach to online commerce, allowing businesses to transform social engagement into tangible commercial outcomes and connect with customers in innovative ways.
Moontoast was founded in 2008 by Marcus Whitney (Co-Founder and Chief Technology Officer).
Moontoast has raised $15.5M in total across 3 funding rounds.
Moontoast's investors include Les Wilkinson, The Martin Companies.
Key people at Moontoast.
Moontoast is a digital commerce and social engagement company that built a platform for social commerce, ticketing and event promotion, and branded interactive content — originally founded in Nashville in 2008 and later operating out of Boston during a growth phase[1][2].
High-Level Overview
Origin Story
Core Differentiators
Role in the Broader Tech Landscape
Quick Take & Future Outlook
Notes and limitations
Moontoast has raised $15.5M across 3 funding rounds. Most recently, it raised $4.5M Series B Extension in February 2014.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Feb 9, 2014 | $4.5M Series B Plus | LES Wilkinson | — | Announced |
| Jan 14, 2013 | $5M Series B | The Martin Companies | — | Announced |
| Jan 5, 2012 | $6M Venture Round | LES Wilkinson | — | Announced |