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Livescale is a technology company.
Livescale provides a comprehensive live shopping platform integrated directly into e-commerce sites. Its technology facilitates interactive video streams with embedded checkout, enabling brands to host shoppable events and enhance sales conversion. The platform emphasizes customization, allowing brands to maintain identity and foster dynamic customer engagement. This integrated approach helps businesses leverage real-time interaction to optimize direct revenue opportunities.
Laurent Boutet and Virgile Ollivier founded Livescale in 2016, launching its dedicated live shopping solution around 2019. They recognized interactive video’s potential to bridge social media engagement with direct e-commerce transactions. This insight drove them to build a comprehensive platform, leveraging their expertise to meet the growing demand from brands for more dynamic and engaging online retail experiences.
Livescale serves brands enhancing customer awareness, engagement, and loyalty through immersive shopping experiences. Its vision transforms online retail by embedding live video as a core e-commerce strategy. This aims to drive direct sales and cultivate deeper, personalized customer relationships in the digital marketplace, adapting to evolving consumer expectations for interactive commerce.
Livescale has raised $3.8M across 3 funding rounds.
Livescale has raised $3.8M in total across 3 funding rounds.
Livescale has raised $3.8M in total across 3 funding rounds.
Livescale's investors include Granicus Group, Luge Capital, Bain Capital Ventures, BDC Venture Capital, Metanoia, Frenchfounders, Inovia Capital, Panache Ventures, Real Ventures, Sylvain Carle, Innostart.
Livescale is a Montreal-based live shopping / social commerce technology company that builds interactive live-video shopping experiences for e-commerce brands and creators, founded in 2016 to bring real-time video, shoppable overlays and instant checkout to mobile-first audiences[1][3].
High-Level Overview
Origin Story
Core Differentiators
Role in the Broader Tech Landscape
Quick Take & Future Outlook
If you want, I can: provide a timeline of Livescale’s key milestones; summarize notable clients and case studies; or compare Livescale to other live‑commerce platforms.
Livescale has raised $3.8M across 3 funding rounds. Most recently, it raised $2.0M Seed in March 2021.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Mar 1, 2021 | $2.0M Seed | Granicus Group, Luge Capital | Bain Capital Ventures, BDC Venture Capital, Metanoia, Frenchfounders, Inovia Capital, Panache Ventures, Real Ventures |
| Jun 17, 2019 | $1.0M Other Equity | Sylvain Carle | Innostart, Panache Ventures |
| Jun 1, 2019 | $750K Seed | Bain Capital Ventures, BDC Venture Capital, Metanoia, Panache Ventures |