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§ Private Profile · San Francisco, CA, USA
An organization with unknown business model, services, and target market. Its operational details are not publicly available.
JUICER is an organization whose primary function and operational base are currently undisclosed within public records. Publicly available information regarding its specific business model, target sectors, and customer base remains unconfirmed, preventing a detailed profile of its market position or strategic focus. Details concerning the company's scale, including any venture capital funding raised, asset under management (AUM), valuation, or current employee count, have not been made public through official channels or industry databases. Consequently, no recognizable lead investors, key portfolio companies, or significant customers can be identified or reliably attributed to JUICER at this time. Furthermore, the organization's precise founding year and the names of its founders are also not publicly documented, limiting comprehensive insight into its origins and leadership structure.
JUICER has raised $5.0M across 1 funding round.
JUICER has raised $5.0M in total across 1 funding round.
JUICER has raised $5.0M in total across 1 funding round.
JUICER's investors include Marshall Everson, Infinite Niches, Siddhi Capital, Tribe Capital, Nik Sharma, Andreas Lieber, Andy Phorzheimer, Jamie Sabatier, Kat Cole, Paul English, Solomon Choi, Augment Ventures.
JUICER has raised $5.0M across 1 funding round. Most recently, it raised $5.0M Seed in April 2024.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Apr 1, 2024 | $5M Seed | Marshall Everson | Infinite Niches, Siddhi Capital, Tribe Capital, NIK Sharma, Andreas Lieber, Andy Phorzheimer, Jamie Sabatier, KAT Cole, Paul English, Solomon Choi, Augment Ventures, Branded Strategic Hospitality, Kitchen Fund, Mudita Venture Partners | Announced |
JUICER is a San Francisco-based technology company founded in 2021 that provides an AI-powered competitive intelligence platform for the restaurant industry.[1][2] It helps restaurant operators optimize pricing and promotions by delivering hyper-local insights on competitors' menu items, deals, and market positioning within a two-mile radius, primarily through its flagship product Compete, which now drives 80% of revenue.[2][5] The platform serves restaurant chains and franchisees facing consumer pushback on high prices, enabling data-driven decisions to protect market share without manual data scraping.[2][5] After raising $5.3M in seed funding, JUICER pivoted from dynamic pricing tools—abandoned due to backlash like Wendy's surge pricing controversy—to this intelligence-focused solution, showing strong growth with a Mosaic Score up +390 points recently.[1][5]
JUICER was founded in 2021 in San Francisco by co-founder and CEO Ashwin Kamlani and his team, initially targeting revenue management for restaurants via dynamic pricing engines that adjusted prices on third-party delivery apps based on demand.[1][5] The idea emerged amid post-pandemic shifts in restaurant economics, where tools for automated price tweaks promised 10-15% sales lifts during slow periods, but consumer backlash—sparked by Wendy's 2024 dynamic pricing announcement—prompted a swift pivot earlier in 2025.[5] A pivotal moment came when restaurants showed greater interest in JUICER's secondary pricing intelligence feature, leading to the launch of Compete as the core offering; this shift capitalized on early traction in competitive tracking, securing $5.3M in seed funding three months ago.[1][5]
JUICER rides the wave of AI-driven pricing intelligence in hospitality, addressing a post-inflation era where consumers reject endless price hikes and demand value meals, forcing restaurants to compete locally amid national chains' deals.[2][5] Timing is ideal as EV infrastructure and social media tools (unrelated "Juicer" entities) highlight broader tech fragmentation, but JUICER's focus fills a niche in restaurant tech—where dynamic pricing failed due to "surge" stigma, yet intelligence tools thrive.[3][4][5] Market forces like third-party delivery dominance and franchise decentralization favor it, influencing the ecosystem by standardizing local competitive data to boost profitability without alienating customers.[1][2]
JUICER's pivot to Compete positions it for scalable growth in a value-conscious restaurant sector, potentially expanding to full revenue suites or international markets as AI refines hyper-local predictions.[5] Trends like AI automation in hospitality and franchise data empowerment will shape its path, evolving its influence from a post-dynamic pricing survivor to a standard for competitive edge. With recent funding and momentum, expect partnerships with major chains to solidify its role in taming pricing chaos.[1][2]