Haslam Sports Group

Haslam Sports Group is an organization that acquires, operates, and invests in sports and entertainment assets, focusing on creating world-class experiences. The company develops and manages a portfolio of professional sports franchises and related ventures, leveraging extensive industry experience to foster sustainable success and enhance fan engagement. Their approach involves strategic investments across various entities, ensuring a robust and integrated operational framework for their properties.

Dee and Jimmy Haslam, alongside Whitney and JW Johnson, established Haslam Sports Group in 2020. Their founding insight stemmed from the belief in sports' unique ability to positively impact and unite communities. Utilizing their families' established networks and deep industry relationships, the founders set out to build premier organizations dedicated to delivering superior fan experiences and contributing meaningfully to their respective regions.

The group serves a broad audience of sports fans and local communities, striving to provide best-in-class entertainment and memorable experiences. Haslam Sports Group's vision is to lead in delivering unparalleled, lasting experiences, with a mission to engage and unite communities through premier sports and entertainment offerings. They aim to continuously expand their influence by fostering passion and connection.