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§ Private Profile · West Sacramento, CA, USA
Soil-free microgreen and mushroom growing kits for indoor home cultivation using only water, inspired by high-tech agriculture research.
Hamama provides easy, soil-free kits and seed quilts for growing fresh microgreens and mushrooms indoors year-round using only water, based in West Sacramento, California. The company operates a direct-to-consumer e-commerce model, offering a fail-proof system designed to make home cultivation accessible for individuals interested in nutritious, sustainable produce without traditional gardening complexity. Their product line, inspired by high-tech indoor agriculture research, targets B2C customers in the home gardening and indoor agriculture sectors. Hamama successfully raised $2 million in seed funding in 2020, though other operational metrics like revenue or employee count remain undisclosed. The organization was founded in 2016 by Camille Richman, an MIT Media Lab mechanical engineer, and Daniel Goodman, also an MIT mechanical engineer, bringing their engineering expertise to the indoor farming space.
Hamama has raised $3.0M across 1 funding round.
Hamama has raised $3.0M in total across 1 funding round.
Hamama has raised $3.0M across 1 funding round. Most recently, it raised $3.0M Seed in June 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jun 1, 2021 | $3M Seed | — | Coelius Capital, Invariantes Fund, Lionheart Ventures, SNR, Transformation Capital, Tribe Capital, Y Combinator, Louis Beryl | Announced |
Hamama is a San Francisco-based company founded in 2016 that builds indoor gardening systems focused on growing microgreens—nutrient-dense young plants—using patent-pending, easy-to-use kits that require just adding water. Their products serve health-conscious consumers who want fresh, organic, and non-GMO greens grown conveniently at home, addressing the problem of access to fresh, nutritious greens year-round. Hamama’s subscription model and seed quilts simplify home gardening, making it accessible and sustainable, with growing momentum in the health and wellness market[1][2][4][6].
The company was co-founded by MIT engineers Camille Richman and Daniel Goodman, who leveraged their technical backgrounds to develop indoor agtech solutions that empower individuals to grow superfood microgreens easily. The idea emerged from a desire to combine technology with sustainable food production, gaining early traction through innovative product design and a subscription service that ensures continuous supply and engagement[2].
Hamama rides the growing trend of urban agriculture, indoor farming, and personalized nutrition, which are gaining traction due to increasing consumer demand for fresh, healthy, and sustainable food options. The timing aligns with rising awareness of food security, environmental concerns, and the convenience economy. By enabling micro-scale home farming, Hamama contributes to decentralizing food production and reducing reliance on traditional supply chains, influencing the broader ecosystem of agtech and health-focused consumer products[1][2].
Hamama is well-positioned to capitalize on the expanding market for home-grown superfoods and sustainable living. Future growth may be driven by expanding product lines, enhancing subscription services, and leveraging technology to improve yield and user engagement. Trends such as personalized nutrition, smart home integration, and environmental sustainability will likely shape their journey, potentially increasing their influence as a leader in consumer-focused indoor agriculture.
By making nutritious greens accessible and easy to grow at home, Hamama is not only innovating in agtech but also fostering healthier lifestyles and sustainable food habits, tying back to their mission of empowering individuals to grow their own superfoods effortlessly[1][2][4].
Hamama has raised $3.0M in total across 1 funding round.
Hamama's investors include Coelius Capital, Invariantes Fund, Lionheart Ventures, SNR, Transformation Capital, Tribe Capital, Y Combinator, Louis Beryl.