Gigya is a company.
Gigya has raised $100.0M across 6 funding rounds.
Key people at Gigya.
Gigya has raised $100.0M in total across 6 funding rounds.
Gigya has raised $100.0M in total across 6 funding rounds.
Gigya's investors include Aleph VC, Boldstart Ventures, Mayfield, OurCrowd, Redpoint Ventures, SV Angel, Wing Venture Capital, Yossi Vardi.
Key people at Gigya.
Gigya was a customer identity and access management (CIAM) platform that enabled enterprises to manage user profiles, registrations, social logins, preferences, consent, and engagement across digital channels.[2][4] It served over 700 large enterprises like Fox, Forbes, Toyota, and Bayer, reaching 1.2-1.3 billion users monthly, solving the problem of converting anonymous visitors into known, loyal customers through rich profiles and personalized experiences.[1][3][6] Gigya shifted from early social infrastructure and gamification tools to a comprehensive SaaS suite for identity management, achieving rapid growth from under $5 million to $25 million in revenue before its $350 million acquisition by SAP in 2017, after which its technology integrated into SAP's customer data solutions.[2][3][4]
Gigya was founded in 2006 in Tel Aviv, Israel, amid the rise of social networks like Myspace, initially focusing on social infrastructure to help businesses integrate with rapidly evolving platforms.[1][2][3] The founders targeted the challenge of connecting websites to social networks for user engagement, expanding to gamification and full identity solutions as social shifted to Facebook dominance.[1] Patrick Salyer became CEO in March 2011, pivoting the company from small/mid-sized ad-based clients to Fortune 500 enterprises with seven-figure SaaS deals, growing revenue dramatically and creating the CIAM category—recognized as a leader by Forrester, Gartner, and Kuppinger Cole by 2016-2017.[3] Early traction included partnerships like SAP Hybris in 2013 and $104 million in funding from investors such as Intel Capital, Benchmark, and Mayfield.[2]
Gigya rode the explosion of social web and digital personalization in the 2010s, timing its pivot perfectly as enterprises needed tools to unify customer data amid fragmented devices, IoT, and privacy laws like GDPR.[1][2][6] It capitalized on market forces like the shift from anonymous browsing to identity-driven marketing, helping businesses boost registrations, loyalty, and revenue through compliant, scalable CIAM—filling a gap no one else defined.[3][4] By influencing ecosystem standards, Gigya's acquisition by SAP amplified its tech within Hybris, enhancing commerce/marketing platforms and setting benchmarks for consent-based personalization that shaped modern customer data platforms.[4][6][8]
Gigya's legacy endures within SAP's Customer Data Cloud, powering CIAM, consent management, and unified profiles for trusted experiences at scale.[4][5] Looking ahead, its DNA will evolve with AI-driven personalization, zero-trust security, and global privacy regs like evolving GDPR variants, positioning SAP to dominate as identity becomes central to Web3, edge computing, and hyper-personalized commerce. Gigya didn't just solve social integration—it built the backbone for digital trust, a foundation more vital today than ever.[3][4]
Gigya has raised $100.0M across 6 funding rounds. Most recently, it raised $35.0M Series F in November 2014.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Nov 1, 2014 | $35.0M Series F | Aleph VC, Boldstart Ventures, Mayfield, OurCrowd, Redpoint Ventures, SV Angel, Wing Venture Capital, Yossi Vardi | |
| Sep 1, 2013 | $25.0M Series E | Aleph VC, Boldstart Ventures, Mayfield, OurCrowd, Redpoint Ventures, SV Angel, Wing Venture Capital, Yossi Vardi | |
| Jun 1, 2012 | $15.0M Series D | Aleph VC, Boldstart Ventures, Mayfield, OurCrowd, Redpoint Ventures, SV Angel, Wing Venture Capital, Yossi Vardi | |
| Sep 1, 2008 | $11.0M Series C | Aleph VC, Boldstart Ventures, Mayfield, OurCrowd, Redpoint Ventures, SV Angel, Wing Venture Capital, Yossi Vardi | |
| Mar 1, 2008 | $10.0M Series B | Aleph VC, Boldstart Ventures, Mayfield, OurCrowd, Redpoint Ventures, SV Angel, Wing Venture Capital, Yossi Vardi | |
| Jan 1, 2007 | $4.0M Series A | Aleph VC, Boldstart Ventures, OurCrowd, SV Angel, Yossi Vardi |
