fomo has raised $19.0M in total across 2 funding rounds.
fomo's investors include Hack VC, Mana Ventures, Menlo Ventures, Musha Ventures, Pantera Capital, Solana Ventures, Aaron Harris, Alex Pack, Balaji Srinivasan, Kevin Miller, Nick van Eck, Vijay Chetty.
Fomo is a technology company offering a social proof marketing platform that displays real-time customer interactions, such as recent purchases and sign-ups, to boost website conversions, trust, and sales for e-commerce and online businesses.[1] It integrates with platforms like Shopify and WooCommerce, uses AI to optimize timing based on buying behaviors, and serves entrepreneurs by automating credibility signals like live notifications and localized events.[1] Note that "Fomo" refers to multiple entities, including a crypto trading app with rapid growth and a UK-based firm, but the primary match is the marketing platform with established product features and testimonials from founders in coffee, wearables, and subscription boxes.[1][3]
The platform solves the problem of building instant trust online—leveraging psychological principles like the "wisdom of the crowd"—for businesses seeking higher conversions without heavy marketing spends.[1] Growth indicators include a US patent for its technology (10,991,014) and live public metrics on product health, positioning it as a mature SaaS tool with a 14-day free trial and seamless app connections.[1]
Fomo's marketing platform emerged from the need to give "honest entrepreneurs the credibility they deserve," focusing on real-time social proof as a core psychological driver for consumer behavior, like trusting packed restaurants or crowded bars.[1] While specific founders are not detailed in available data, the company's vision crystallized around automating honest signals from connected apps, evolving from basic notifications to AI-optimized features and patented tech.[1] Early traction is evident in testimonials from diverse users, such as Stiletto Coffee and Hunt a Killer, highlighting its appeal to bootstrapped and growth-stage businesses.[1]
A separate Fomo entity, a consumer crypto trading app, was co-founded by Paul Erlanger and Se Yong Park, launching in May 2025 with an unconventional funding path leading to a $17M Series A from Benchmark in September 2025.[4] Pivotal early traction came from adding Apple Pay support, spiking revenue to $150K weekly and daily volume to $3M shortly after launch.[4]
For the crypto app variant:
Fomo rides the social proof and conversion optimization trend in e-commerce, where online trust gaps persist amid rising ad costs and privacy regulations, amplified by AI for personalized timing.[1] Its timing aligns with post-cookie marketing shifts, empowering DTC brands and Shopify merchants—key players in a $6T+ global e-commerce market—to leverage crowd psychology without big budgets.[1] By patenting core tech and offering plug-and-play tools, it influences the SaaS ecosystem, democratizing advanced marketing for small businesses and fostering honest growth signals amid fake review crackdowns.[1]
The crypto Fomo taps into retail crypto adoption waves, with seamless mobile trading amid blockchain multi-chain expansion, attracting rare VC interest from Benchmark despite crypto's volatility.[4] Both amplify hybrid digital experiences, from web marketing to event-like trading urgency.
Fomo's marketing platform is poised for sustained SaaS growth through AI enhancements and e-commerce tailwinds, potentially expanding to more verticals like services or B2B with its app-agnostic model.[1] The crypto app, with explosive metrics ($150K daily revenue), could redefine consumer trading if it scales to non-crypto assets, though regulatory hurdles loom.[4] Trends like AI personalization and mobile-first finance will shape their paths, evolving Fomo from niche tools to ecosystem staples—ultimately proving social proof's power in crowded digital markets.[1][4]
fomo has raised $19.0M across 2 funding rounds. Most recently, it raised $17.0M Series A in November 2025.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Nov 1, 2025 | $17.0M Series A | Hack VC, Mana Ventures, Menlo Ventures, Musha Ventures, Pantera Capital, Solana Ventures, Aaron Harris, Alex Pack, Balaji Srinivasan, Kevin Miller, Nick van Eck, Vijay Chetty | |
| Feb 1, 2025 | $2.0M Seed | Alchemy Ventures, Alumni Ventures, Faction VC, Founders Fund, Hack VC, Mana Ventures, Menlo Ventures, Musha Ventures, Pantera Capital, Polygon, Solana Ventures, Theory Ventures, Aaron Harris, Alex Pack, Balaji Srinivasan, Eden Chen, Erik Voorhees, Jehan Chu, Kevin Miller, Natalie Luu, Nate Mitchell, Nick van Eck, Vijay Chetty |
