Electric is a technology company.
Electric has raised $182.0M across 7 funding rounds.
Electric has raised $182.0M in total across 7 funding rounds.
Electric has raised $182.0M in total across 7 funding rounds.
Electric's investors include 01 Advisors, 1984 Ventures, 75 & Sunny, Acrew Capital, Andreessen Horowitz, Asylum Ventures, Atreides Management, Bessemer Venture Partners, DST Global, Emergence Capital, Fifth Wall, Foundry Group.
# Electric: IT Management and Security for SMBs
Electric is a platform that consolidates IT management and cybersecurity for small and medium-sized businesses (SMBs), offering a unified solution where companies can manage devices, security, employees, and applications from a single interface[4]. Rather than forcing SMBs to cobble together multiple point solutions, Electric provides an integrated approach designed specifically for businesses that lack dedicated IT departments or large security budgets.
The company addresses a critical pain point in the SMB market: the complexity and cost of managing modern IT infrastructure and security posture. Electric's value proposition centers on three pillars—reducing IT costs through per-user pricing, simplifying operations via automation and centralization, and driving employee productivity by streamlining onboarding, device provisioning, and access to IT resources[4]. By packaging security, device management, and operational efficiency into one platform, Electric enables resource-constrained businesses to maintain enterprise-grade IT hygiene without enterprise-grade overhead.
Electric was founded in 2016 and is based in New York[1]. The company emerged during a period when SMBs were increasingly vulnerable to cyber threats yet lacked the infrastructure and expertise to defend themselves effectively. The founding insight was straightforward: rather than forcing small business owners to navigate a fragmented landscape of security tools, device management platforms, and IT support services, a single integrated platform could dramatically simplify operations while reducing total cost of ownership.
The company has grown to address the expanding complexity of hybrid and remote work environments, where device proliferation, employee onboarding challenges, and distributed security threats have become acute problems for businesses without dedicated IT staff.
Electric operates at the intersection of two powerful trends: the shift toward remote and hybrid work and the rising sophistication of cyber threats targeting SMBs. As businesses have decentralized their workforces, the traditional IT support model—where a small in-house team manages a centralized office environment—has become obsolete. Simultaneously, SMBs have become increasingly attractive targets for ransomware, phishing, and data theft, yet they lack the security budgets and expertise of larger enterprises.
Electric's timing is particularly relevant because regulatory pressure (from frameworks like HIPAA, GDPR, and SOC 2 compliance requirements) has made security non-negotiable even for small businesses. The company captures value by making compliance and security achievable for organizations that previously had no realistic path to enterprise-grade protection. In doing so, Electric influences the broader ecosystem by raising the baseline security posture of the SMB segment—a market segment that represents the majority of businesses globally but has historically been underserved by security vendors focused on large enterprises.
Electric is well-positioned to capture significant market share in the SMB IT and security space, where fragmentation and complexity remain the dominant pain points. The company's integrated approach addresses a genuine market need: SMBs want simplicity and affordability, not a toolkit requiring deep technical expertise to assemble and maintain.
Looking ahead, Electric's growth will likely be shaped by three factors: the continued normalization of hybrid work (which keeps device and security complexity high), increasing regulatory requirements for SMBs, and consolidation pressure in the IT management space. As larger competitors like Automox and others focus on specific use cases (endpoint management, automation), Electric's bet on horizontal integration—solving multiple problems in one platform—could prove defensible if execution remains strong.
The company's influence on the broader ecosystem will grow as it raises security standards for SMBs, effectively pushing the entire market segment toward better hygiene and reducing the attack surface that cybercriminals currently exploit.
Electric has raised $182.0M across 7 funding rounds. Most recently, it raised $90.0M Series D in October 2021.