CONBODY is a technology company.
CONBODY has raised $500K across 1 funding round.
CONBODY has raised $500K in total across 1 funding round.
CONBODY has raised $500K in total across 1 funding round.
CONBODY's investors include AlleyCorp, Almaz Capital, B Capital Group, Coatue, Energize Ventures, Juniper Networks, Lux Capital, Prosperity7 Ventures, Samsung NEXT Ventures, Shane Neman.
CONBODY is a fitness company offering prison-style bootcamp workouts using bodyweight exercises like cardio, HIIT, strength training, and metabolic conditioning, taught exclusively by formerly incarcerated instructors.[1][2][3] Based in New York City, it serves clients of all fitness levels through in-person classes, live streams, and on-demand sessions, solving fitness accessibility while addressing criminal justice inequities by hiring over 100 formerly incarcerated individuals with a 0% recidivism rate.[1][3] The company bridges young professionals and returning citizens, providing reentry services and corporate CSR programs via the CONBODY Foundation, with revenue under $5 million and 11-50 employees.[1][2]
CONBODY was founded by Coss Marte, a former drug kingpin who served four years in prison on drug charges.[1][3][6] While in solitary confinement, Marte developed the CONBODY method—a non-stop, bodyweight fitness program—in a 9x6 cell, losing 70 pounds in six months and helping fellow inmates shed over 1,000 pounds collectively.[3][6] Released in 2014, he launched the NYC studio, hiring other formerly incarcerated people as instructors who transformed through fitness, like Derek (lost 60 pounds post-detention, now a marathon runner) and Peter (NASM-certified after a 10-year sentence).[3][6] Early traction included crowdfunding over $495,000 since 2018 and pre-IPO investment opportunities.[4][5]
CONBODY leverages digital streaming and on-demand platforms to scale its prison-originated fitness method amid rising demand for inclusive, virtual wellness post-pandemic, riding trends in bodyweight HIIT and social impact fitness.[1][2] Timing aligns with criminal justice reform movements, where market forces like equity-focused CSR and DEI initiatives favor its model—partnering with companies for employee programs while influencing the ecosystem through 0% recidivism proof-of-concept and media exposure (e.g., Sundance docuseries).[3][4] It disrupts traditional gyms by blending fitness tech with rehabilitation, normalizing formerly incarcerated talent in wellness and inspiring similar hybrid social enterprises.[1][3]
CONBODY's blend of hardcore fitness and reform advocacy positions it for expansion into more digital subscriptions, franchise studios, or B2B wellness contracts, potentially scaling beyond NYC as virtual fitness grows.[2][3] Trends like AI-personalized workouts and sustained justice reform will amplify its reach, evolving influence from niche bootcamp to a blueprint for redemptive entrepreneurship—building on its pre-IPO momentum to redefine fitness as a force for societal reintegration.[4][5] This prison-born powerhouse proves transformative methods thrive outside cell walls.
CONBODY has raised $500K across 1 funding round. Most recently, it raised $500K Seed in August 2020.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Aug 1, 2020 | $500K Seed | AlleyCorp, Almaz Capital, B Capital Group, Coatue, Energize Ventures, Juniper Networks, Lux Capital, Prosperity7 Ventures, Samsung NEXT Ventures, Shane Neman |