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§ Private Profile · San Diego, CA, USA
SaaS platform simplifying digital giving, online fundraising, and event management for nonprofits and social enterprises.
Based in San Diego, California, Classy provides a customizable software-as-a-service platform that enables nonprofits and social enterprises to manage online fundraising campaigns, organize events, and facilitate donor communications. The software company operates on a monthly subscription model, serving a global user base of more than 4,000 organizations and employing over 200 people as of 2018. By 2021, the digital giving platform had processed nearly $3 billion in total donations for a wide variety of global philanthropic causes. Classy previously secured $18 million in venture funding in 2015 from lead investors including Mithril Capital Management and Salesforce Ventures. Additionally, its enterprise customer base features prominent international organizations such as Oxfam, National Geographic, and the American Cancer Society. The organization was founded in 2011 by Scot Chisholm, Pat Walsh, Marshall Peden, and Joe Callahan.
Classy has raised $168.0M across 3 funding rounds.
Classy has raised $168.0M in total across 3 funding rounds.
Classy is a technology company that builds advanced online fundraising software for nonprofit organizations, enabling peer-to-peer campaigns, event fundraising, donation management, and CRM integrations like Salesforce[1][2]. It serves nonprofits in areas such as social justice, humanitarian aid, and environmental causes, solving the problem of outdated giving experiences by modernizing donor engagement, analytics, and scalable fundraising to accelerate social impact[1][2]. With reported revenue between $28.5M and $49.5M, over $233M in total funding, and ownership by GoFundMe, Classy demonstrates strong growth, including the recent launch of its next-generation platform, Classy Studio[1][2].
Founded in 2006 and headquartered in San Diego, California, Classy emerged as a social enterprise dedicated to empowering nonprofits through innovative fundraising tools[1][2]. (Note: One source lists 2011, but 2006 is consistently reported across primary profiles[1][2][3].) The company's idea stemmed from a mission to modernize the giving experience amid evolving digital philanthropy, quickly gaining traction by helping organizations raise billions for social good[1][2]. Key milestones include securing $118M in its latest funding round among six total rounds, expanding integrations with AI, AWS, and analytics tools, and being acquired by GoFundMe as a parent organization, which bolstered its scale during challenging times for nonprofits[1][2].
Classy rides the wave of digital philanthropy and AI-enhanced nonprofit tech, capitalizing on post-pandemic shifts toward online giving and data personalization amid rising global causes[1][2]. Its timing aligns with market forces like increased donor expectations for seamless, mobile-first experiences and regulatory demands for data security, enabling nonprofits to compete with for-profits in engagement[1]. By influencing the ecosystem through scalable platforms and GoFundMe's network, Classy amplifies funding for social enterprises, with tools fostering trends in impact reporting and multi-channel strategies that shape how billions flow to humanitarian and environmental efforts[1][2].
Classy is poised to expand with Classy Studio's focus on AI-driven creativity and giving, potentially capturing more market share as nonprofits prioritize tech for donor retention amid economic volatility[2]. Trends like predictive analytics, deeper CRM ecosystems, and global social impact investing will propel its growth, evolving its influence from a fundraising specialist to a cornerstone of philanthropic infrastructure[1]. This positions Classy to further empower nonprofits in mobilizing the world for good, building on its mission to modernize giving at scale.
Classy has raised $168.0M in total across 3 funding rounds.
Classy's investors include David Su, Apax Partners, Norwest Venture Partners, Salesforce Ventures, Venture51, Brian Hersman, Bullpen Capital, Galileo Partners, Mithril Capital Management, Ajay Gopal Royan, Suzanne DiBianca, Forerunner Ventures.
Classy has raised $168.0M across 3 funding rounds. Most recently, it raised $120.0M Series D in April 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Apr 1, 2021 | $120M Series D | David SU | Apax Partners, Norwest Venture Partners, Salesforce Ventures, Venture51 | Announced |
| Nov 1, 2016 | $30M Series C | Brian Hersman | Bullpen Capital, Galileo Partners, Mithril Capital Management, Salesforce Ventures | Announced |
| Jun 1, 2015 | $18M Series B | Ajay Gopal Royan, Suzanne Dibianca | Forerunner Ventures, Founders Fund, Norwest Venture Partners, Redpoint Ventures, Revolution Ventures, UpHonest Capital, Uprising, Wildcat Ventures, Balaji Srinivasan, NIR Eyal, Seth Miller, Troy Carter | Announced |