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§ Private Profile · Venice, CA, USA
AI and neuroscience technology develops SaaS to influence user behavior for apps, focused on engagement and habit formation.
Boundless Mind has raised $1.1M across 2 funding rounds.
Key people at Boundless Mind.
Boundless Mind was founded in 2015 by Adam Jackson (Founder).
Boundless Mind has raised $1.1M in total across 2 funding rounds.
Boundless Mind is a technology company based in Los Angeles, California, that develops artificial intelligence and neuroscience software to predict and influence user behavior within digital applications. Prior to its corporate acquisition, the enterprise operated with a team of eight to ten employees and successfully raised $1.5 million in venture funding to support its behavioral design platform. Its core SaaS product, the Dopamine API, served 14 initial enterprise software customers and demonstrated the capacity to increase user engagement metrics by up to 167 percent across the health, fitness, and productivity sectors. The business was subsequently acquired by Thrive Global, integrating its personalized habit formation technology into corporate wellness programs utilized by major global employers such as Accenture, JPMorgan, Bank of America, and Hilton. Boundless Mind was originally founded in 2016 by neuroscientists Ramsay Brown and T. Dalton Combs.
Key people at Boundless Mind.
Boundless Mind was founded in 2015 by Adam Jackson (Founder).
Boundless Mind has raised $1.1M in total across 2 funding rounds.
Boundless Mind's investors include Chris Sacca, Asymmetry Ventures, B Capital Group, BoxGroup, ClimacticVC, Firebrand Ventures, FJ Labs, GreaterGoodSociety, Hack VC, Lowercarbon Capital, March Capital, NKM Capital.
Boundless Mind has raised $1.1M across 2 funding rounds. Most recently, it raised $1.0M Seed in August 2017.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Aug 1, 2017 | $1M Seed | Chris Sacca | Asymmetry Ventures, B Capital Group, BoxGroup, Climacticvc, Firebrand Ventures, FJ Labs, Greatergoodsociety, Hack VC, Lowercarbon Capital, March Capital, NKM Capital, Offline Ventures, Oyster Ventures, Paradigm, Social Starts, SV Angel, Tekton Ventures, The HIT Forge, Union Square Ventures, Unpopular Ventures, UpHonest Capital, What IF Ventures, Aaron Levie, Alex Pack, Eric VER Ploeg, Flaviu Simihaian, Matt Coffin, Matt Mazzeo, Samvit Ramadurgam, Howard Morgan, Deep Fork Capital, Social Starts | Announced |
| Sep 1, 2016 | $100K Seed | — | Asymmetry Ventures, Firebrand Ventures, Greatergoodsociety, Social Starts, What IF Ventures | Announced |
Boundless Mind is a technology company, originally founded as Dopamine Labs, that develops an AI platform for behavior design using neuroscience to shape, predict, and analyze human behavior.[1][3] It provides a Behavior Design API enabling app developers to integrate dopamine-driven rewards, boosting user engagement in areas like fitness, wellness, fintech, productivity, social, and education apps—achieving up to 160% more retention with minimal code.[1][3][4] The platform targets app users seeking habit formation, solving the problem of low engagement by hacking neurological responses for positive behaviors like increased walking, task completion, and diet adherence.[2][3]
Acquired by Thrive Global, Boundless Mind now powers personalized behavior change products, combining AI with Microsteps and storytelling to combat stress and burnout for individuals and organizations.[2]
Boundless Mind was founded in 2015 in Los Angeles (Playa Del Rey) by T. Dalton Combs (CEO) and Ramsay Brown (COO), a team of neuroscientists focused on "brain-hacking" via dopamine hits to drive user retention.[1][3] The idea emerged from leveraging neuroscience and AI to replicate addictive app mechanics for positive outcomes, rather than just advertising—evolving from Dopamine Labs to Boundless Mind as a subsidiary.[1][3] Early traction came from partnerships in wellness and productivity apps, demonstrating real-world impact like higher steps and to-do list completion, culminating in its acquisition by Thrive Global to enhance their behavior platform.[2]
Key figures include CTO Jake Dodd (now Thrive co-CTO) and others like Akash Desai and Vince Enachescu.[1][2]
Boundless Mind rides the behavior change AI trend, capitalizing on AI's shift from surveillance capitalism to personal empowerment amid rising demand for wellness tech post-burnout epidemic.[2] Timing aligns with ubiquitous devices (phones, watches) forming "distributed cognition" for habit-building, fueled by market forces like SaaS growth in fitness/fintech and ethical AI scrutiny.[2][3] It influences the ecosystem by enabling developers to embed neuroscience in apps, accelerating cultural shifts toward sustainable habits and competing with tools like Airship or Remesh in user engagement.[1][2]
Boundless Mind's integration into Thrive Global positions it to scale AI-driven personalization globally, potentially expanding into enterprise wellness and beyond as AI-human synergy matures.[2] Trends like advanced machine learning and privacy-focused behavior tech will shape its path, evolving its influence from app enhancer to core infrastructure for well-being platforms—reinforcing its origin as a force flipping dopamine for good.[2][3]
