High-Level Overview
40Seas is an AI-powered fintech platform that unifies the global customer-to-cash journey for SMEs in cross-border trade, automating workflows like intelligent KYB (Know Your Business), onboarding, credit management, multi-currency payments, accounts receivable, and reconciliation.[1][2][5] It serves importers, exporters, wholesalers, distributors, freight forwarders, and sourcing agencies by solving legacy trade finance inefficiencies—such as slow payments, high costs, and limited working capital access—enabling faster cash flow, reduced DSO (Days Sales Outstanding), and scalable global growth.[1][3][5] With thousands of customers processing tens of thousands of monthly transactions, 40Seas demonstrates strong momentum, backed by investors like Team8, ZIM, QED Investors, and Eminence Ventures, and has raised $117M total funding including a $17M recent round.[2][3][4]
Headquartered in Tel Aviv with offices in New York and Shenzhen, the platform offers API-ready integration for seamless embedding into order-to-cash workflows, leveraging real-time AI-driven credit assessments and risk monitoring to close the $1.7 trillion global trade finance gap for SMEs, which represent 43% of cross-border trade volume.[2][3]
Origin Story
40Seas emerged from stealth in 2023, founded by industry veterans with over 60 years of combined experience in cross-border payments, logistics, and trade finance, including Eyal Moldovan (initial Co-founder and CEO, formerly General Manager at Payoneer), Gil Shiff, and Suki Gao.[2][3] Built in conjunction with Team8's Fintech Foundry, the idea addressed the outdated trade finance sector by leveraging AI and data-driven tech for SMEs, starting with a soft launch in October 2022 that financed dozens of transactions and scaled to tens of millions in financing shortly after.[1][3]
Leadership evolved in August 2025 with Or Kapelinsky appointed CEO and Asaf Halfon as CTO, joining co-founders Shiff and Gao to drive expansion amid surging global trade volumes; this transition capitalized on their expertise in financial services and digital transformation.[2] Early traction included partnerships with sourcing and logistics leaders, automating AR and digitizing invoice management for China imports.[4]
Core Differentiators
- AI-Powered Automation: Real-time credit assessments, buyer intelligence, risk scoring, and underwriting reduce manual AR work by up to 80%, with smart dashboards for aging reports and automated collections, minimizing write-offs and accelerating sales cycles.[1][2][5]
- Seamless Global Payments: Multi-currency collections via credit card, direct debit, or wire transfers, plus net terms for buyers without debt, embedded as API or standalone platform into checkout portals for frictionless B2B flows.[2][3][5]
- Comprehensive Customer-to-Cash: Single workspace for KYB, onboarding, invoicing, reconciliation, and AP/AR management, tailored for SMEs with global buyer verification before deals.[1][5]
- Scalable for Supply Chain Players: Supports suppliers with risk management and buyers with optimized cash flow, disrupting legacy solutions with faster, cheaper access to working capital.[3][5]
Role in the Broader Tech Landscape
40Seas rides the fintech tipping point where AI commoditizes payments, data, and workflows, enabling context-aware automation for global SMEs amid rising cross-border trade volumes.[2] Timing aligns with post-pandemic supply chain digitization and the $1.7T trade finance gap, fueled by market forces like OECD-noted SME trade dominance (43% volume) and demand for embedded finance in e-commerce platforms.[3] It influences the ecosystem by partnering with logistics giants (e.g., ZIM) and sourcing agencies, supercharging digital-first SMEs with tools that optimize working capital and reduce international transfer frictions, fostering broader adoption of AI in B2B trade.[1][4]
Quick Take & Future Outlook
40Seas is poised for hypergrowth, scaling its category-defining platform to millions of SMEs via leadership upgrades and partnerships, with AI advancements driving deeper embedding in global trade stacks.[2] Trends like AI contextual operations, surging China import volumes, and commoditized fintech will amplify its edge, potentially expanding to new verticals like digital health supply chains or cyber-secure payments. Its influence may evolve from niche disruptor to infrastructure layer, empowering SMEs to trade "with confidence" and reshaping the $1.7T gap—unifying customer-to-cash as the backbone of frictionless global commerce.[1][2][3]