3Rodeo

3Rodeo operates as a venture capital firm, collaborating with founders to assist them in securing funding, expanding their professional networks, and bringing products to market. The firm primarily invests in enterprise software, consumer internet, SaaS, and mobile sectors, aiming to accelerate entrepreneurial endeavors through active partnership.

The firm was co-founded by Noah Heller, who also serves as Managing Partner. Established around 2017, its inception stemmed from Heller's extensive background, notably as VP of Partnerships & Emerging Technology at Hulu. His insight was to leverage operational experience and network to actively support and commercialize investments, adopting a "Founders First" approach to venture capital.

3Rodeo partners with technology companies in enterprise software, consumer internet, SaaS, and mobile. The firm's vision centers on becoming an integral "step function" for entrepreneurs, providing strategic guidance and hands-on assistance to foster the growth and success of its portfolio companies.