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Vladimir Kholiaznikov is the co-founder and co-CEO of Jiffy, an on-demand grocery delivery technology company based in London, England. He established the e-commerce platform in April 2021 to provide rapid delivery services directly to consumers across the United Kingdom. Under his executive leadership, Jiffy successfully secured $35 million in total venture funding to accelerate its regional market expansion. This capital structure includes an initial £2.6 million seed raise, followed by a $28 million Series A financing round completed in September 2021. The Series A investment was led by Heartland, with strategic participation from Flint Capital, Baring Vostok Capital Partners, and the family office of the Bukhman brothers, who founded Playrix. Kholiaznikov maintains his primary professional focus on scaling rapid e-commerce operations and advancing logistics infrastructure within the highly competitive, broader European on-demand grocery delivery sector.
