Saloni Bhojwani

Saloni Bhojwani is the Co-Founder and Partner at Pink Salt Ventures, an early-stage venture capital firm based in the United Kingdom. She directs pre-seed and seed investments into female-led technology companies, writing average initial cheques of £350,000 for 5% to 15% equity stakes. Before launching the firm's second fund to target 12 new startups, she served as an Investor at Founders Factory, where she deployed capital into 16 consumer and enterprise companies. Her earlier professional career includes leading corporate strategy at an early-stage startup and working as a strategy consultant at Deloitte. Bhojwani holds a Bachelor of Arts in Economics from Tufts University and a Master of Business Administration from London Business School. Her current focus centers on financing and scaling high-growth, female-founded businesses across the health, wellness, and consumer technology sectors.