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Julio Vasconcellos is the Managing Partner at Atlantico and a Founding Partner at Graph Ventures, based in San Francisco, California. He previously served as Facebook’s first employee in Brazil, scaling the user base to ten million, before co-founding and serving as CEO of Peixe Urbano. Under his leadership, Peixe Urbano grew to 1,200 employees and generated over $100 million in revenue before its acquisition by Baidu, leading to his subsequent role as an Entrepreneur-in-Residence at Benchmark Capital. Through Graph Ventures and Atlantico, he has backed more than 300 portfolio teams since 2011, including early investments in Dapper Labs and Hinge, while investing in thirteen global unicorns. Vasconcellos currently focuses on early-stage venture capital investments across the Latin American technology ecosystem, supported by degrees from the Stanford Graduate School of Business and the Wharton School.
Julio Vasconcellos stands as a prominent figure in the venture capital landscape, serving as a founding Partner at Graph Ventures. In this pivotal role, he brings a wealth of entrepreneurial insight and strategic vision to the firm's early-stage investments. Graph Ventures, under his guidance, seeks to identify and empower founders who are building transformative companies, often with a keen eye on emerging markets, particularly Latin America.
Vasconcellos's investment philosophy is deeply rooted in his extensive operational background. He focuses on sectors where he has firsthand experience and a strong understanding of market dynamics. Key investment areas include consumer technology, online marketplaces, financial technology (fintech), and logistics. His expertise in these domains allows him to provide invaluable guidance to portfolio companies, helping them navigate complex challenges and scale effectively.
Before co-founding Graph Ventures, Julio Vasconcellos established himself as a serial entrepreneur with a proven track record of building and scaling successful ventures. He was the co-founder and CEO of Peixe Urbano, one of Latin America's pioneering and largest group-buying websites, which was later acquired by Baidu. This experience provided him with deep insights into consumer behavior, e-commerce operations, and regional market penetration strategies.
Following Peixe Urbano, Vasconcellos co-founded Yellow, a micromobility startup that quickly became a significant player in the urban transportation sector across Latin America before merging with Grin to form Grow Mobility. His work at Yellow further solidified his expertise in logistics, on-demand services, and scaling operations in competitive environments. Earlier in his career, he also gained valuable experience at Google, contributing to his understanding of technology and internet business models.
At Graph Ventures, Julio Vasconcellos leverages this rich tapestry of experiences to identify promising startups and support their growth. His approach is hands-on, often acting as a mentor and strategic advisor to founders. He is particularly passionate about companies that are solving significant problems for large populations, especially those addressing the unique needs and opportunities within Latin America. His commitment to fostering innovation and supporting the next generation of entrepreneurs makes him a key investor to watch in the global tech ecosystem.
Julio Vasconcellos is a founding Partner at Graph Ventures, an early-stage venture capital firm. He is also a serial entrepreneur known for co-founding Peixe Urbano and Yellow.
Julio Vasconcellos primarily invests in early-stage technology companies focusing on consumer, marketplaces, fintech, and logistics sectors, with a significant emphasis on the Latin American market.
Julio Vasconcellos works as a founding Partner at Graph Ventures, an early-stage venture capital firm.
