Jeffrey Liu

Jeffrey Liu is the co-founder and CEO of Jenfi, a financial technology company based in Singapore. Backed by Y Combinator, Jenfi provides revenue-based financing of up to $500,000 to digitally-enabled small businesses and has funded over 400 companies across Southeast Asia since raising $2.1 million in early capital. Prior to launching Jenfi in 2019, Liu served as the co-founder and CEO of GuavaPass from 2015 to 2018, successfully scaling the fitness subscription platform to 12 international markets before its acquisition by ClassPass. His earlier professional background includes corporate development at BeachMint, credit hedge fund investing at Victory Park Capital, and investment banking at Lehman Brothers. Holding an MBA from the University of Chicago Booth School of Business, Liu currently focuses on expanding alternative credit and non-dilutive growth capital for digital-native e-commerce and software startups.