Greg Carson

Greg Carson is a distinguished figure in the digital asset investment landscape, currently serving as Managing Partner at XBTO Humla Ventures. In this pivotal role, Carson is instrumental in shaping the firm's investment strategy, leading deal sourcing, and overseeing portfolio management for early stage companies poised to revolutionize the blockchain and Web3 sectors. His leadership ensures XBTO Humla Ventures remains at the forefront of innovation, backing the next generation of industry leaders.

Carson's investment focus at XBTO Humla Ventures is broad yet targeted, encompassing critical areas within the digital asset space. He actively seeks out opportunities in blockchain infrastructure, which includes scalable Layer 1 and Layer 2 solutions, interoperability protocols, and developer tools that empower the creation of robust decentralized applications. Beyond infrastructure, Carson is deeply committed to decentralized finance (DeFi), exploring innovative lending platforms, decentralized exchanges, and novel financial primitives. His portfolio also extends to Web3 applications, including metaverse projects, NFT platforms, gaming studios, and other consumer-facing decentralized experiences that redefine digital ownership and interaction.

Before joining XBTO Humla Ventures, Greg Carson built a formidable career blending traditional finance acumen with a pioneering spirit in technology. He began his professional journey in investment banking, where he honed his analytical skills and understanding of complex financial markets. This foundation transitioned into venture capital, where he spent several years investing in disruptive technology startups, gaining invaluable experience in identifying high-growth potential. Recognizing the transformative power of blockchain technology early on, Carson pivoted his career to specialize in digital assets, contributing to the growth of several nascent crypto projects before taking on his current leadership role. This diverse background equips him with a unique perspective, allowing him to bridge the gap between traditional investment principles and the rapidly evolving digital economy.

While specific investment details are often confidential, Greg Carson has been instrumental in backing several impactful projects that have gone on to achieve significant milestones. These include early investments in a leading Layer 1 protocol that has since become a cornerstone of the decentralized web, a pioneering DeFi lending platform that significantly expanded access to crypto-native financial services, and an innovative Web3 gaming studio that is redefining player ownership and engagement. His strategic guidance and capital have consistently helped these ventures navigate complex market dynamics and scale their operations. Carson's commitment to fostering innovation and supporting visionary founders underscores his reputation as a key investor in the digital asset ecosystem.