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Ben Capell is a Managing Director at Peterson Ventures, an early-stage venture capital firm. He is responsible for leading investments in high-growth technology companies.
Ben Capell primarily invests in early-stage technology companies, with a focus on enterprise software (SaaS), fintech, and digital health sectors.
Ben Capell works as a Managing Director at Peterson Ventures, a venture capital firm specializing in early-stage technology investments.
Ben Capell is the Managing Director at Peterson Ventures, an early-stage venture capital firm based in Salt Lake City, Utah. During his tenure of over a decade, he has raised more than $300 million in capital, including a $137 million Fund IV in 2021, and overseen investments in over 100 deals. His venture portfolio features early investments in six unicorns, with notable positions in consumer and enterprise technology companies such as Allbirds. Before entering venture capital, Capell began his professional career as an analyst at Charles River Associates in Boston and later served as the first employee and product manager at a Northern Virginia technology startup. He holds degrees from Brigham Young University and Stanford University Graduate School of Business, and currently focuses on seed-stage investments across the B2B SaaS, digital commerce, and healthcare sectors.
Ben Capell is a distinguished Managing Director at Peterson Ventures, a prominent early-stage venture capital firm known for its strategic investments in groundbreaking technology companies. In his role, Ben is instrumental in sourcing, evaluating, and executing investments, leveraging his deep industry expertise and keen eye for innovation. He works closely with portfolio companies, providing strategic guidance and operational support to help them achieve significant growth and market leadership.
Peterson Ventures, under leadership like Ben's, is committed to partnering with exceptional founders who are building the next generation of transformative businesses. The firm typically invests in seed and Series A rounds, focusing on companies with strong product-market fit and scalable business models. Ben's contributions are central to this mission, as he actively seeks out opportunities in sectors poised for disruption and growth.
Ben's investment focus areas are broad yet strategic, reflecting the dynamic landscape of technology. He has a particular interest in enterprise software as a service (SaaS), where he looks for solutions that drive efficiency and innovation for businesses of all sizes. Fintech is another key area, as Ben recognizes the immense potential for technology to revolutionize financial services, from payments to lending and wealth management. Additionally, he is deeply involved in digital health, supporting companies that are leveraging technology to improve patient outcomes, enhance healthcare delivery, and make healthcare more accessible and efficient.
Prior to his tenure at Peterson Ventures, Ben Capell built a robust career foundation that equipped him with a comprehensive understanding of technology markets, operational excellence, and investment strategies. His background often includes experience in venture capital, private equity, or high-growth technology companies, providing him with a unique perspective on the challenges and opportunities faced by early-stage startups. This diverse experience allows him to offer invaluable insights to the founders he partners with, helping them navigate complex market dynamics and build resilient companies.
While specific investment details are often confidential, Ben Capell has a strong track record of identifying and nurturing companies that have gone on to achieve significant milestones and market impact. His approach is characterized by a long-term perspective, a commitment to founder success, and a rigorous analytical framework. He is known for his ability to build strong relationships with entrepreneurs, becoming a trusted advisor who helps translate innovative ideas into successful ventures. Through his work at Peterson Ventures, Ben continues to shape the future of technology by backing the most promising startups.
