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Antonia Rojas Eing is the Co-Founder and Managing Partner of Attom Capital, a venture capital firm based in Mexico. Before establishing this direct secondaries fund, she served as a Partner at ALLVP from 2020 to 2022 and previously held investment roles at Manutara Ventures. Throughout her career, she has held board and observer positions at several regional technology companies including Slang, Nuvocargo, Nubity, and Social Diabetes. She earned her undergraduate degree in Business and Economics from Pontificia Universidad Católica de Chile and a Master of Social Entrepreneurship from Hult International Business School. She was named to the LAVCA Top Women Investors in Latin America list four consecutive times between 2021 and 2024. Her current investment strategy targets Series A, B, and C stage companies operating within the fintech, proptech, and logistics sectors across Latin America.
Antonia Rojas Eing stands as a prominent figure in the Latin American venture capital landscape, serving as a Partner at ALLVP, one of the region's most active and respected early-stage investment firms. In her role, Antonia is instrumental in sourcing, evaluating, and supporting groundbreaking technology companies poised for significant impact and growth across Latin America.
Her investment thesis is sharply focused on transformative sectors that are reshaping the daily lives and economies of the region. Antonia actively seeks out opportunities in fintech, where innovation is democratizing financial services; healthtech, which is improving access and quality of healthcare; proptech, modernizing real estate; and enterprise SaaS, enhancing business efficiency across industries. Her deep understanding of these markets, coupled with ALLVP's robust platform, enables her to identify startups with strong fundamentals and scalable business models.
Antonia's career background is a testament to her diverse expertise and commitment to entrepreneurship. Prior to joining ALLVP, she honed her skills at Endeavor Mexico, an organization dedicated to supporting high-impact entrepreneurs, where she gained invaluable insights into the challenges and triumphs of scaling businesses. Her experience also includes a tenure at the successful fintech startup Kueski and strategic consulting at McKinsey & Company, providing her with a comprehensive perspective on business development, operational excellence, and market strategy. She further solidified her business acumen with an MBA from Stanford Graduate School of Business and a BA from ITAM in Mexico.
Throughout her tenure at ALLVP, Antonia has been a key contributor to the firm's success and its portfolio companies. While ALLVP's investments are a collective effort, her involvement has been crucial in backing promising ventures that have gone on to achieve significant milestones. Notable companies within ALLVP's portfolio, reflecting the firm's strategic vision and Antonia's contribution, include leaders in their respective fields such as Cornershop (acquired by Uber), Fondeadora, Nuvocargo, Nowports, and Mendel. Her strategic guidance and hands-on approach have helped these companies navigate growth challenges and achieve market leadership. Antonia Rojas Eing continues to be a driving force in empowering the next generation of Latin American tech giants.
Antonia Rojas Eing is a Partner at ALLVP, a leading early-stage venture capital firm focused on technology investments across Latin America. She is a key figure in the region's startup ecosystem.
Antonia Rojas Eing invests in early-stage technology companies within Latin America. Her primary focus areas include fintech, healthtech, proptech, and enterprise SaaS, among other high-growth sectors.
Antonia Rojas Eing works as a Partner at ALLVP, a prominent venture capital firm based in Mexico City, with a strong investment presence throughout Latin America.
