ANNA ALEX
Initiator & Investor at Wild & Free Animal Fund
About
Anna Alex is the Co-Founder of Nala Earth, a platform dedicated to fostering climate action and sustainable solutions. As a seasoned entrepreneur and investor, she focuses on backing innovative companies in climate tech, circular economy, and environmental sustainability, driving positive impact through strategic capital.
Recent News & Mentions
Experience
Deep Dive
Anna Alex stands as a pivotal figure in the European climate tech landscape, recognized for her entrepreneurial spirit and unwavering commitment to sustainability. As the Co-Founder of Nala Earth, she is at the forefront of a new initiative aimed at empowering individuals and organizations to take meaningful climate action. Nala Earth embodies her vision for a more sustainable future, leveraging innovative approaches to address pressing environmental challenges.
Her investment focus areas are deeply rooted in her passion for a greener planet. Anna Alex primarily invests in climate tech, sustainable solutions, and companies driving the circular economy. She seeks out ventures that offer scalable, impactful solutions to reduce carbon emissions, enhance resource efficiency, and promote environmental regeneration. Her portfolio often includes startups working on decarbonization technologies, sustainable consumption models, renewable energy solutions, and innovative waste management systems. She is particularly interested in companies that combine strong business models with a clear positive environmental impact.
Anna Alex's career background is marked by significant entrepreneurial success. Before co-founding Nala Earth, she co-founded Planetly, a leading climate tech software company that provided businesses with tools to measure, reduce, and offset their carbon emissions. Planetly quickly became a success story in the European tech scene, eventually being acquired by OneTrust, a global leader in enterprise trust software. This venture solidified her reputation as a visionary leader capable of building and scaling impactful technology solutions. Prior to Planetly, Anna also co-founded Outfittery, a successful personalized shopping service, demonstrating her versatility across different industries and her ability to identify market needs and build customer-centric businesses.
Through her work at Nala Earth and her angel investments, Anna Alex continues to support the next generation of climate innovators. She brings not only capital but also invaluable operational expertise, strategic guidance, and a vast network to the founders she backs. Her journey from fashion tech to deep climate tech underscores her dedication to leveraging technology for environmental good, making her a highly sought-after investor and mentor in the sustainability ecosystem.
Frequently Asked Questions
Who is Anna Alex?
Anna Alex is the Co-Founder of Nala Earth, a prominent climate tech investor, and a serial entrepreneur known for co-founding Planetly and Outfittery. She is a leading voice in sustainable innovation.
What does Anna Alex invest in?
Anna Alex primarily invests in climate tech, sustainable solutions, circular economy initiatives, and impact-driven companies focused on addressing environmental challenges and promoting a greener future.
Where does Anna Alex work?
Anna Alex is the Co-Founder of Nala Earth. She is also an active angel investor and advisor, supporting various startups within the climate tech and sustainability sectors.