ALISON DAVIS RIDDELL

Alison Davis Riddell stands as a prominent figure in the venture capital landscape, serving as a Partner at Positive Sum VC, an early-stage firm dedicated to backing transformative technology companies. With a keen eye for innovation and a deep understanding of market dynamics, Alison plays a crucial role in identifying and nurturing the next generation of industry leaders.

At Positive Sum VC, Alison's investment thesis centers on several high-growth sectors. She is particularly interested in B2B SaaS (Software as a Service) solutions that streamline operations and enhance enterprise efficiency. Her portfolio interests also extend to fintech, where she seeks companies disrupting traditional financial services with novel technologies. Furthermore, Alison actively explores opportunities in developer tools, recognizing their foundational importance in the modern tech ecosystem, and the evolving landscape of the future of work, supporting platforms that redefine how we collaborate and produce. Her approach is characterized by a commitment to founders building defensible technology and achieving strong product-market fit.

Alison's impressive career background provides a robust foundation for her investment acumen. Prior to joining Positive Sum VC, she was a General Partner at Susa Ventures, an early-stage venture capital firm where she honed her expertise in identifying promising startups and guiding their growth. Before her venture capital career, Alison spent significant time at Google, holding key leadership positions including Head of Global Product Marketing for Google Cloud Platform. In this role, she was instrumental in shaping the market strategy for one of Google's most critical enterprise offerings. Her journey also includes a tenure as an Engagement Manager at McKinsey & Company, where she advised Fortune 500 companies on strategic initiatives, further sharpening her analytical and strategic thinking skills. This diverse experience across product, marketing, and strategy provides her with a holistic perspective on company building and market penetration.

While specific individual investments are often a collaborative effort within a firm, Alison's influence at both Susa Ventures and Positive Sum VC has contributed to backing companies that are making significant strides in their respective fields. Her focus on B2B SaaS, fintech, and developer tools means she consistently seeks out companies with strong technical foundations and clear paths to market leadership. Founders benefit from her operational insights, strategic guidance, and extensive network, making her a highly valued partner in the early stages of company development. Alison Davis Riddell continues to be a driving force in supporting the innovation economy, empowering entrepreneurs to build impactful and enduring businesses.