Wyze Labs is a technology company.
Wyze Labs has raised $45.0M across 3 funding rounds.
Wyze Labs has raised $45.0M in total across 3 funding rounds.
Wyze Labs has raised $45.0M in total across 3 funding rounds.
Wyze Labs's investors include Array Ventures, Bloomberg Beta, Founders Fund, Marcy Venture Partners, Norwest Venture Partners, Union Square Ventures, VSC Ventures, Jeremy Yap.
Wyze Labs (Wyze) is a smart home technology company that builds affordable, high-quality connected devices like cameras, doorbells, and sensors to make advanced tech accessible to everyday consumers.[1][2][5] It serves homeowners and families seeking reliable smart home solutions without premium prices, solving the problem of overpriced or unreliable products in the market by delivering "too good to be true" value through direct sales, efficient manufacturing, and low margins.[1][2][3] Since launching in 2017, Wyze has shown explosive growth, hitting over $10 million in revenue in its first half-year of sales, expanding to millions of devices, and earning accolades like Time magazine's most influential companies of 2022.[2][4][5]
Wyze was founded in July 2017 by former Amazon employees Yun Zhang and two co-founders who met while working at Amazon headquarters in Seattle, bringing core Amazon principles like customer obsession and relentless cost-cutting to their new venture.[1][2][4][5] The idea emerged from a personal pain point: one co-founder struggled to find an affordable, reliable smart home camera to monitor his family while traveling, finding big brands overpriced and budget options unreliable.[1][3] They left Amazon to launch the Wyze Cam on October 24, 2017, pricing it at $20—far below competitors' $200—achieving over $10 million in revenue by mid-2018 and ordering their millionth unit within a year.[2][4] Yun Zhang's prior experience building e-commerce ventures like a drone brand (Autel Robotics) fueled their entrepreneurial drive to tackle bigger impacts by slashing price and ease-of-use barriers.[4]
Wyze rides the mass smart home adoption wave, addressing why gadgets stalled despite hype: high costs and poor usability, making IoT accessible amid rising demand for connected security and monitoring.[2][5] Timing is ideal post-2017, as cloud scalability (via AWS) enables handling explosive growth without massive upfront infrastructure, aligning with market forces like direct-to-consumer e-commerce and efficient global manufacturing.[1][5] Wyze influences the ecosystem by democratizing tech—pressuring incumbents on pricing, boosting AWS case studies for startups, and proving small teams can scale to millions of users, enriching lives through affordable innovation.[2][5]
Wyze is poised to dominate affordable smart home with more "too good to be true" products, leveraging AWS for AI-driven expansions into sensors, automation, and ecosystem integrations amid surging IoT demand.[5] Trends like edge AI, privacy-focused streaming, and subscription-free models will shape its path, potentially evolving from cameras to full-home platforms while maintaining Seattle roots. As it scales from Amazon alumni origins, Wyze exemplifies how customer obsession turns personal frustrations into industry disruption, making elite tech ubiquitous.[1][2]
Wyze Labs has raised $45.0M across 3 funding rounds. Most recently, it raised $15.0M Series A in July 2020.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jul 1, 2020 | $15.0M Series A | Array Ventures, Bloomberg Beta, Founders Fund, Marcy Venture Partners, Norwest Venture Partners, Union Square Ventures, VSC Ventures, Jeremy Yap | |
| May 1, 2020 | $10.0M Series A | Array Ventures, Norwest Venture Partners | |
| Jan 1, 2019 | $20.0M Series A | Array Ventures, Norwest Venture Partners |